Google AdSense Account Approval Process- 2024


Update: I updated This article in August 2022 with the new AdSense account approval process.

It’s pointless to mention again that AdSense is one of the best contextual advertising networks. Until now, the AdSense approval process was simple: You create a new AdSense account, your account is reviewed, The AdSense team accepts your application, and you can implement ads on your site and start making money.

From now on, AdSense has changed the AdSense approval process and made this easy for new publishers.

Here is the new account AdSense approval process:

  1. Ensure your website is compatible with AdSense
  2. Sign up for an AdSense account
  3. Add the AdSense code on your website
  4. AdSense team review and approve/reject your website in 2-3 days
  5. AdSense team will ask you to verify your identity
  6. Add Payment information to get paid (Payment threshold is $100)

Once you add the code on your blog, that will show blank ads. Here is a video that shows how to create your first AdSense ad unit:

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In a typical scenario, it would take 48 hours to review your application. Once your application is approved, it would start showing ads on your blog & you will start making money.

Here is the process for AdSense approval:

  • Register for an AdSense account by going to Provide all the correct information about your Name, Address, and Website URL.
  • Login to your AdSense account, and create AdSense codes. Place the codes in your blog sidebar.
  • Ads will show as blank until the final approval process doesn’t finish. It may take up to 2 weeks for approval. Make sure you don’t remove the ads.
  • After the final AdSense approval, you will get a confirmation email.
  • Once your AdSense earning reaches $10, AdSense will mail you a PIN to your address.
  • Login to your AdSense account, and enter the Pin once you receive it.
  • Congrats you have completed all the steps. Once your account reaches $100, Google will send you or wire your earning. I recommend you to enable direct bank transfer for AdSense payments.

Though this will certainly help in domain ownership verification and moreover those who are signing up using someone else website, might find it tough to get into AdSense. If they still reject your account, it’s time to try out AdSense alternatives.

Have you signed up for AdSense recently? How was your experience with the new AdSense approval process?

Here is a video that will help you in adding AdSense codes on your WordPress blog.

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You might like to read the following useful AdSense tips:

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Authored By
A Blogger, Author and a speaker! Harsh Agrawal is recognized as a leader in digital marketing and FinTech space. Fountainhead of ShoutMeLoud, and a Speaker at ASW, Hero Mindmine, Inorbit, IBM, India blockchain summit. Also, an award-winning blogger.

278 thoughts on “Google AdSense Account Approval Process- 2024”

  1. Syed

    is there a thing like my adsense will only get approved if I have a certain number of visitors coming to my website or blog or it can happen with a low number of visitors also? If you can help me out with this then it would be great.

  2. Anurag Yadav

    Google Adsense is very strict when it comes to content policy. There was a post about VPN proxy on my blog because of which I was failing toget approved for Google Adsense. When I removed that there came an email saying your website is ready to serve ads.

  3. Neha

    Hi Agrawal
    One of my website is used by my senior staff and got approved adsense publisher account last year with out my knowledge, few months back i found the same and removed the ad codes in my site. Now my question can I use same website to apply new adsense account in my company name. Is there any other procedures. please guide me. My site received 3000 visitors daily with page views of 10000+


  4. Bhabani

    Hello ,my website is actually a biography of eminent persons…I wrote original content but shared youtube vided by embedded code from their channel or news channel(I don’t won those videos) so is this the violation of policy of adsense?Please do reply

    1. @Bhabani
      No, there is not a violation of AdSense policies. You can embed YouTube videos (Yours or others) along with your original content.

  5. M S Bhandari

    Hi Harsh,
    Thanks for your valuable articles.
    We are facing an issue as follows even all the required information fulfilled. Not understanding where are the actual concerns now. Google even don’t have any direct support email id/ contact nos.

    “Your ad units are not displaying ads because you’ve failed identity verification. To verify your identity and resume ad serving, please contact us.”

  6. Abhishek

    Harsh sir, i have fully approved adsense account. I have linked 3 website and all are doing well but i made new website(4th) and added to AdSense account its still under review its been 10 days. My last two website shown ads just in 3 4 hrs why not this ? How much time it will take to come out of review.

  7. Amit Singh

    Hey @Harsh

    Nice article! I have a question related to adsense and Hindi Content.

    I have a site with over 20k+ monthly visits. The site is in Hindi and fall in the category of education ( study material for various exams) .

    Can I apply for adsense with this site. What are other adsense alternatives for Hindi contents.

    Thanks in Advance.
    Amit Singh

    1. Harsh Agrawal

      Hey Amit,

      Ye, you can apply for Adsense. adsense alternatives are popads, chitika etc.

  8. Vinaykumar Shah

    Hi Harsh, Great Job Bro ! Thanks..
    Now I applied for Adsense, but was disapproved with reason “Insufficient content”. So after managing same issues, I want to re apply.
    So My question is can I reapply with the new email id-created with [email protected], created on google OR I just reapply with same old gmail account used at 1st apply ?

    Please help and Guide.

    1. Harsh Agrawal


      You can use your new domain to apply.

  9. Naveen Kumar

    Hey Harsh,

    Last time I was failed to get approval from AdSense on my previous blog & of course I am still a noob I just watched your video and learned more things Now, again going to apply for Adsense for my New blog! THANK YOU, HARSH! πŸ™‚

  10. ravi Kant Yadav

    great article its really help me to approve my google adsense account

  11. Manoj Mahadik

    I have not got my AdSense account fully approved since 5 Months. Please help.

    Hello Sir/Madam,

    I am facing problem on my AdSense account Approving Process since last 5 Months.
    Whenever I sign in to my AdSense account at that time I always see a message says, “Your AdSense application is still under review. You will only see blank ads until your account has been either fully approved or disapproved.”
    I saw above message since last 5 Months. I have opened my AdSense account attached with my YouTube channel named “MannGmahadik” on Apr 17, 2017. at that time I got the email from AdSense says, “Your AdSense account has been fully approved.” but as of now I am facing this approval problem. I am sending messages to AdSense Help Center but they haven’t solved & and not replied to my questions. My publisher id is – pub-7149939966913716. Is here anybody can help me, what to do for solve this problem. please help I will be very Thankful to you.

    1. Vishi Naik

      That is because according to the new policies at YouTube you need to get at least 10000 channel views for your adsense account to go for the final review. It looks like you haven’t reached 10,000 views yet.

      All the best.

  12. Vinod Gosavi


    I have developed site thrugh blogger with my personal gmail address, but now wants to change to my professional account( How can i change ?
    And how does the impact during taking google adsense approval ?

    Vinod Gosavi

  13. Sreehari Sree

    Hi harsh,
    I’m applied for AdSense with YouTube and got approved.
    When i upgraded my account hosted to non hosted, i placed the Ad Code in the of my website.
    At that time, they said, it will be take 3 days πŸ™‚
    It’s 1 week now!
    I didn’t get any response from them!

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