Google updates it’s algo or refresh the data every month and with every month data refresh, we can see the impact on our blog traffic. Google has confirmed about the latest Panda 3.8 algo data refresh rolled out on Monday 25th June. You can bookmark Google algo change page, to keep an eye on latest panda and penguin updates.
As reported by official Google Twitter profile, Google has confirmed the same in a tweet: This data refresh will affect only 1% of search queries globally.
What does Panda 3.8 Mean to you:
As we say, somebody’s loss is somebody gain and if you see and traffic change after 25th June 2012, it’s time to evaluate your site. If your traffic increased, you should work harder as Google loves your site and treats it as quality site. With hard and smart work, you can take your blog/Website to next level.
Now, for those who is missing out traffic after 25th June data refresh, as many users in webmaster forum reported that they lost significant Keyword ranking after 25th update. It’s time to work on your site from scratch. You can refer to my guide on How to recover from Google panda. Above, recovery tips will help you to optimize your site better for search engine and I also suggest you to read: How to do SEO after Panda updates.
Now, when you are working on recovery of your site from Panda, make sure to keep penguin algo too in your mind. Don’t use any automated software’s or tools to build links and take care of over SEO optimization.
Personally, here are few important things which I will take care on any site penalized by Panda 3.8 or earlier updates:
- Indexing of only important pages ( Check: Robots meta plugin )
- Get rid of low quality pages
- SEO structure of site, theme
- Check all broken links ( Broken link checker Websites, Broken link checker plugin, Xenu)
- Check Google Webmaster tools for any HTML Suggestions
- Lower down the ad quantity (above the fold)
- Work on improving page speed
- Integrate Social media buttons to improve social media signals
- Work on Guest posting campaign to get HQ natural links
- Apply for Google authorship
- Remove Posts dates from Google
Well, these are some of the steps which you can take and wait to see the effect. If you have few posts, you can easily work on rewriting of your content and make them high quality content.
Now, if you are wondering What’s the different between Algorithm update and data refresh, here is a nice video by Matt Cutts, where he explains what’s the difference. Take away: Algorithm update are like Car parts and data refreshes are gas to run the car.
So, if you have worked on any methods which is not natural or doesn’t fall in the radar of Google’s quality site guidelines, if not now, you might be affected in future. If you are planning to blog for long-term, it’s time you should change the way you blog and start working on adding more values to your Website. You can also opt for my personal blog consultancy, where you can learn about Blogging and SEO in depth.
If your site traffic is penalized with latest Panda update, I hope to see you recovering from Panda 3.8 traffic drop soon and do let us know what all works for you and how much traffic difference do you see after 25th June data refresh?