How to Choose the Best Affiliate Products for Your Blog

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Choose the Best Affiliate Products
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To be a successful affiliate marketer, you need to choose and promote the right products on your blog. 76% of new affiliate marketers fail to earn money from affiliate marketing simply because they do not choose the right product to promote.

Affiliate marketing has been the primary source of income for many existing content creators. Its has tried and tested methods and works well when you select the best affiliate products.

Finding success in affiliate marketing is not as complicated as you might think. You need to be persistent, consistent, and a great combination of right affiliate products and marketing channel to promote.

Marketing channels could be:

  • A Blog
  • A comparison of deals and discount website
  • A YouTube channel
  • A Podcast
  • An email newsletter
  • Social media platform
  • Ad platforms

In this guide, I will share some tips I follow in choosing the right affiliate product to promote.

How to Choose the Best Products for Affiliate marketing:

When you start picking the affiliate products, you will find products in various categories and payout. For example, some of them would be paying about $1 per sale, and some of them would be paying about $200/sale. It’s a good idea to pick a product that pays more, even if you give 1-2 sales, it would be better than giving 100 sales to a product that pays only $1.

Here is simple math:

  • $1 * 100 = $100 earned as commission
  • $100 * 4 = $400 earned as commission

Now, think which is easier to sale: A product to 4 people or a product to 100 people.

Once you understand this simple maths, you would be working smart rather than hard. This is how most of the top affiliate marketers make more money than others.

There is another interesting concept to know:

  • One time commission: The company pays you a one-time sale. It could be anywhere from 10%-100%.
  • Recurring commission: The company pays you recurring payment. That means, whenever a user referred by you pays again or use the product, you earn a commission. Most of the SaaS products offer recurring commissions.  Learn more about recurring affiliate programs here.

The number of recurring affiliate products is way less than one-time commission products. You should have a healthy combo of both kinds of products to build a residual income.

Alright, so once you have understood above two basic yet most important secrets, now it’s time to move to the next section.

Start with scouting affiliate marketplaces:

An affiliate network (Also known as a marketplace) is the best place to find affiliate products.  On these networks, you will find various affiliate products in different categories. They also show vital stats like EPC, Avg, Sale, Avg. Commission and rating to help you understand how a particular product is working.

The terminology may vary based on different networks, but the fundamentals remain the same. Once you are accepted in once of these top affiliate networks, you will have a ton of options for affiliate products to select from.

ShareASale and Commission Junction should be your two starting points.

If you target any specific geo-location, then you should find a network that caters to your country.

For example, if you are from India, you can use something like vCommission. For U.K. traffic, you can use something like Awin.

Depending on your niche, you can find the best affiliate products to promote.

Here is a screenshot of ShareASale, and notice the stats like “EPC” “Per sale” and rank.

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If you are using WordPress, you can use a plugin like ThirstyAffiliates to mask your links. For the web hosting niche, I would recommend that you read our previously published guide on getting started with web hosting affiliates.

Join affiliate programs individually:

Most of the online products have their in-house affiliate programs.  All you need to do is find the hottest selling products in your niche and take the opportunity to market these products. For example, if you run a blog about dogs, you can try to find an affiliate program related to dog food or dog care. Find the companies that are selling such products online, and on their website, you will find the links to the affiliate programs.

Alternatively, you can simply Google “site:domain.com affiliate” or “(product name) + affiliate program.” These are manual searches, of course, but this works in most cases, especially when you are in a niche where it is difficult to find an affiliate product. (An example of this might be something like tattoo designs.)

Search hack Affilaite Program
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There is a free chrome addon called Affilitizer, which helps you to quickly find the marketplace where a website has its affiliate program. It has helped me many times to discover the affiliate program of products that I often talk about.

Now, following the above methods, you should be able to find the best products for affiliate marketing.

Before we move to our next chapter on promoting affiliate products , let’s understand one more concept.

What is a niche affiliate product?

A niche affiliate product refers to any product that is related to your blog topics and would thus interest your readers. If, for example, you write a blog on topics within the health niche, you would want to promote a product related to the niche of your blog, that being the health niche.

My advice for you is to select the hottest selling products in your niche and start writing about them.

This will help you to boost your conversion rate. The difference between successful affiliate campaigns and those that fail are the conversion rates involved. If you’re getting 100 clicks on your affiliate campaign, for instance, but you have a low conversion rate, you need to reassess your strategy.

At times, the product may look good, but people are not buying it or cancel it soon. This way, even after sending traffic, you would end up making no money. If possible, do try products before recommending it.

This helps you not only understand the product better, but it also is time-saving for you and for your audience.

I have often seen bloggers recommending high-end products without even using them or knowing enough about the subject. I recommend that you do not do this. Your credibility as a reviewer would be adversely affected by this practice.  Giving an honest review of a product you have tried and used will increase your credibility and your reliability.

You can either sign up for a free trial of the product if one is available or ask the product owner to give you a review piece. Worst case scenario, you can buy and use the product to come up with an excellent review, either pro or con.

Note: 60% of my affiliate sales come from reviews and tutorials related to products I have used.

When you sign up for any affiliate program, here are some factors which you should consider:

  • Available banners
  • Promotional matters
  • Affiliate control panel
  • Minimum payout
  • Payment method
  • Tax form required or not

These factors will help you to decide if you are ready to promote this particular product. Suppose, for example, that you select a seasonal product, and its minimum payout is $1000. Are you sure you will be able to achieve that much in terms of conversions in that particular season?

Bonus tip: Associating with famous brands will be an added advantage to your affiliate marketing campaign.

Does this post help you to pick the Affiliate products?

How do you decide which products are right for your blog and which are not? Let us know using the comments section below.

If you find the information in this post useful, please share it with your friends and colleagues on Facebook, Twitter, and LinkedIn.

 

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Choose the Best Affiliate Products
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Authored By
A Blogger, Author and a speaker! Harsh Agrawal is recognized as a leader in digital marketing and FinTech space. Fountainhead of ShoutMeLoud, and a Speaker at ASW, Hero Mindmine, Inorbit, IBM, India blockchain summit. Also, an award-winning blogger.

49 thoughts on “How to Choose the Best Affiliate Products for Your Blog”

  1. Great post.

    Although i’m learning the ropes wiith affiliate marketing, i think choosing a popular product that sells is the main thing that decides your success or failure.

  2. Affiliate marketing is tough task. if you want to make money from this you should have a really big blog.

    1. Dinesh its not true, many blogs with handful of readers and subscriber are making good money with affiliate marketing and another fact is you don’t really need to have a blog for affiliate marketing. 🙂

      1. Hi Harsh, I am a big fan of you blog and all you posts encourages me a lot to keep working on my blog. I am learning Affiliate Marketing from your posts. Just wondering why you are saying “you don’t really need to have a blog for affiliate marketing.”? Can you share your thoughts about this? Or is there any post that I can refer to? Thank you.

        1. @Joyce
          What I meant is you can promote products on Social media like facebook, Twitter, G+ and so on. However, having a blog is important for getting approval on a network. These days many affiliate network do accept YouTube channel as well.

  3. Gabe | freebloghelp.com

    I’ve been pretty happy with my affiliate relationships. It definitely took me a bit of trial and error but I’m settled into what I think is the best for my site currently. I primarily use Commission Junction for most of my ads.

    1. Gabe some how I dont had much luck with CJ, because the product which I promote , I can get affiliate sign up directly which I find much better… So in my case Its mostly direct affiliates…

  4. Getting the right affiliate and promoting it properly is the key.Also depends on the interests of blog readers . Bit of trial and error thing.Still learning from the process.

    1. Getting the Right affiliate depending on the niche is very important , thanks for your insight and comment Sourish.

    1. Hey Chethan
      I would love to, but for this I need to give you access to my wp-admin, I will try to arrange Thesis on one of my dummy blog and give you the access. though no promises. 🙂

  5. Harshit Singhal

    Hey harsh I have a question.Does hostgator affiliate program really pay ?…I’ve heard it from a lot of people that it is a scam !

    1. Harsh Agrawal

      Hey Harshit
      For me it works like a charm. I have successfully generated up to 1200$ in a month with Hostgator affiliate.

      1. Hi Harsh! For a month I was blogging on free wordpressDOTcom now 4 days back I have purchased a domain and hosting. My question is When should I go for these affiliate marketing. ? What will be the right time. Can I join them now or have to wait for few months.
        For google adsense I will wait atleast a month
        Waiting for some suggestion.
        Thanks, stay blessed

  6. Thanks for the post.

    Am yet to monetize my website that mainly talks about 3D, solar energy and battery technologies. And to a lesser extent, on the mobile gadgets such as smartphones and tablets.

    I have been working towards getting Google adsense approval and was wondering if the affiliate marketing is the best way to go.

    What would you recommend?

  7. Hey Harsh,

    Can u give me some solution??? Actually i have a free blog from blogger.com. So now I m planning to buy a domain. So when i will start to give a ads on my niche blog. Is dis the right time to plan for affiliate marketing? If not? When i should start to go for affiliate marketing.

    Thanks

  8. Thanks for this detailed piece of information! Now I will look into some of the affiliate programs related to my niche.

    Can Books convert well for an affiliate program?
    I am asking this because when someone searches for a Book, in most cases Amazon will be displayed in SERP & most people will click on Amazon.

    Secondly, should I create a Niche blog or I can have a same blog for it…?

    Thanks 🙂

    1. Harsh Agrawal

      @Vineet
      Books convert really well & we all look for recommendation from someone we trust. May be in the form of book reviews, or top inspirational book to read or anything which is in the context of the article.

      Usually a reader click on the book link (Affiliate link in this case) mentioned in the article & it works. You can have links on the same site as long as it’s relevant to your blog niche & audience. You can also create a niche site for let’s say “Inspirationalbooks” “Bestsellerbooks” & so on, which might require a bit of work, but pay off really well.

        1. Vaishali Sarvaiya

          I have question eg I choose topic inspiration books and under inspirational books section there are say 50 books. So I am supposed to write review for all of those 50 books? can someone help me with it as in How to start and what content it should be?

  9. Hey Harsh!

    I want to learn affiliate marketing and want to start with Amazon. Would you please guide me as what should I do as I am completely new to this. Is there any step by step guide which should I follow because I read a lot of thing and its information overload. I also want to know if I could start with my own website rather than any free blog what would you recommend?

  10. Hi Harsh
    Thanks for the post. is really helpful for them who are trying to make some revenue from affiliate products and campaigns. cost per acquisition is a great way to make money from popup and flash ads but google adsense can not be used later on if someone uses this popups and this kind of traffic.
    So, your tips are very worthy and helpful in case of making money with cost per sales products.
    thanks again

  11. Hello Harsh Sir, It was great to know to select which is right affiliate progarm for our blog. Thanks for this awesome article because m a newbie in this field it would help me alot in next upcoming days and its very clear.

  12. Rhutik Giradkar

    Great Article..How Do I Know The Product’s Quality. And Is Product Quality Considered While Choosing Any Affiliate Product To Promote.

  13. Hi Harsh, Thanks for the information and I love your all articles.
    I purchased your affiliate marketing e-book. Where you didn’t written any info related to amazon afffiliate mrketing. And I’m unable to choose a right product to promote. Would you suggest me please what kind of product I supposed to choose?
    Thanks.

    1. Harsh Agrawal

      @Mohan
      Are you building a niche site or you planning to add amazon links/products on an existing site? Let me know more.

  14. Hi Harsh,

    I hope you are doing great!!!

    I am from India.

    I am great fan of you blog, and I also purchased your affiliate e-book. I want to know one thing please if you can assist. Can I sale amazon and other programs products in Australia? Simply I will select some products and target them to sale in Australia.

    Thanks!!!

  15. Nice Read.
    I own a blog on cars. Is there any affiliate for this niche. Or affiliate marketing is limited to online products only.

    1. Hi Saurabh, yes there are many affiliate programs in the Cars niche, you can promote car rental, car spare parts (specific brands), etc… however cars is a very generic niche, I recommend going for a more focused niche inside cars, search in Google for :
      Cars + Affiliate Programs and you will find several options

    2. Hey man, you could try becoming an affiliate for Amazon or ebay and then find car parts on their and just link to them

  16. Mr Harsh thanks so much for all the information that daily shared with me and world.i am so glad to connect with you at shoutmeloud, i have being looking forward to make my blog better.I Will Never say there is No way,there must be a way to Go.

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