5 Working Tips to Find Direct Advertisement for Your Blog

There are numerous method by which you can earn money from your blog, and it starts from using ad network like AdSense, Media.net, Propellerads or using Affiliate products on your blog. You can also use Sponsored reviews to earn a great income, and today you will be learning about another major money making method by most of the bloggers and i.e. Direct advertisements.

How to get Direct Advertisement
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Most of the time when you use ad networks like Google AdSense or Media.net to place ads on your blog, you are typically paying fees to them for finding advertisers for you. Typically this ranges from 25%-40%. Here is a simple calculation considering you lose 25% on selling ads via 3rd party network:

Let;s say you are paid $1000 by different ad network you use on your blog and if you had not lose 25% due to ad brokers, your total earning would be $1250. You are simply paying 25% to someone for finding advertisers for your blog.

This actually make sense when you are new to blogging and don’t have enough exposure. Once your blog has good traffic and great reachability, It’s time for you to leave the 3rd party advertiser and look out for direct advertisers. This way you will be earning more from the same ad space which you are selling via 3rd party.

In this guide, I will share you tricks which will help you to get a direct advertisement for your blog and your blog income will grow.

Must read:

Few ideas to find Direct Advertiser for your blog:

The first place to start getting direct ad offer is by listing yourself to marketplaces. Here are two that I know of which are trusted & pays in time:

Advertisement page or Media-kit:

One of the mistakes which most of the bloggers are making is by ignoring the potential of their own blog as an advertiser magnet. Most of the time your readers are someone who is also a marketing and advertising head of other company in your niche.

Having a prominent Advertise here (Media-kit page) will help you to get more advertisement without moving an inch. All you need is a page which reflects everything an advertiser need to make a decision of buying ads on your blog. I have listed down two best resource which you can refer to right now and make such page for your blog:

Check out relevant niche blogs

We all visit other blogs which are relevant to our blog’s niche. It is the best place to find direct advertisers for your blog. Keep on checking what kind of sponsors other blogs are getting and try to approach those sponsors through mail. These sponsors already have experience with direct advertising, so there are more chances to get the positive response from them.

Also Read:

Forums and directories

Forums and directories are good option to keep track how other bloggers are getting direct advertisements. Bloggers provide lots of useful tips on forums which will help you to get sponsors for your blog. You might get few advertisers who are looking forward to blogs to advertise their products.

Use Google

Many of us set Google as our homepage, we are used to searching each and every minute thing and topics on Google then why not direct advertisers. Use Google to find direct advertisers for your blog. Use keywords relevant to your blogs and see what kind of advertising links or companies you’re getting. Approach them through mails or contact form on their website.

Social networking websites

Social networking websites are rocking these days. Advertisers, publishers, employers, etc. are using social networking websites like Twitter to find right blog and candidates according to their requirements. You can also tweet or post on Facebook about available Ad space on your blog. There are chances that you get good results from such websites.

Check out Affiliates and other advertising programs

There are many advertising programs like PPC, CPM or affiliates. You can contact them for direct advertising also. There are many advertising programs which may be interested in giving you direct advertisements for your blog and which are relevant to your blog niche.

Hope this will help you to make your search better for direct advertisers. But you must take that too many ads on your blog might repel your readers.

Let us know, what is your strategy to find direct advertisers for your blog?

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Authored By
A Shouter who love to help the blogging community grow.

22 thoughts on “5 Working Tips to Find Direct Advertisement for Your Blog”

  1. Dev - Technshare.com

    Hey Ruchi,

    Nice Post. These are some great tips.
    I think webmaster Forums are the best way to find direct advertisement.
    Thanks for sharing this great post. Good work.


    1. Sammy | Best Home Business

      I think the best way is to contact those people who are advertising on other blogs in your niche. The fact that they are advertising there proves that they are willing to spend the money and they know much about direct advertising.

      They will need very little convincing from your end eespecially if you have reasonable traffic on your site.

  2. CA Karan Batra

    Very nicely written Ruchi..
    infact Direct Advertisement is something which is set to grow by leaps and bounds as the blogging industry grows….
    Nowadays more and more advertisers are also looking for Direct Ads but are not able to publish the same as the industry is still not mature…

  3. Nice tips there. Never thought of using Google in such a manner to find direct advertisers who wish to spend money on ads on blogs.

    Will try this points.

  4. These are all important tips which can help to find the resource to place the ads on our blog,Awesome write up…

  5. These all work but it all boils down to being creative. It also involves knowing ‘who pays for what”. I mean not all advertisers are willing to spend money on a different smaller demographics so it pays to do a lil bit indepth research.

  6. Great tips Ruchi.. Getting direct advertisement for your blog is important if blogging is your primary source of income.

  7. Srivathsan G.K

    Interesting stuff, Impressed 🙂 and also delivering and maintaining quality content will not lose advertisers.

  8. some nice tips
    but advertisers will come to you once you have a great reputation and visitors just like shoutmeloud 🙂 🙂

  9. Forums and directories can be used for finding advertisers? I never thought about them in this way. Will keep this in mind, while I look for advertisers next time. Thanks for sharing ruchi.

  10. Mani Viswanathan

    Thanks for the idea of Forum and Google.. Use them a lot for other reasons..But never got the idea of searching advertisers there.

  11. i think forums are best place to find advertisement and now a day social networks are also popular for that…….

  12. All those tips really works to get direct advertisers. Analyzing other niche blogs to find advertisers is really simple and awesome because most blogger who are struggling to get direct advertisers daily visits their niche blogs but they might be missing every time this sense 😉

  13. Just want to add more as advertise page, contact page, use BSA and even contact advertisers directly that would really help too

  14. Nabeel | Create Your First Website


    Great tips for finding direct advertisers.

    I think Checking out relevant niche blogs and affiliate programs are good ways to find direct advertisers.


  15. Technoblogsite

    thanks for such a nice tip… i think searching niche blogs and buysellads are the methods which most of the bloggers follow…….

  16. Well I strongly agree with the point that we can find most of the advertisers on forums like DP and v7n.

  17. This is a great post. I do prefer direct advertisers. Am now in the process of looking for them and i’ll definitely follow your ideas.

  18. Hi,

    Can you please suggest how many major websites like Times of India or India.com are placing roll over or popup google ads ?? Isnt it a violation?

    1. @Archit
      There is no such violation & one can use it. Even huge publications like Forbes also use Roll over ads.

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