The social factor plays a major role in terms of search engine ranking. But the truth is it’s hard to get social shares for certain kinds of content.
In general, more often than not, social traffic is difficult to get.
If you blog about SEO, people who are in the industry and who interact with your content may not share it on social media sites because it’s not the kind of content that is generally discussed on places like Facebook.
Content from sites like 9gag and viral video sites are more likely to do well. Even a generic publication like the Wall Street Journal or Entrepreneur will do well on social media.
But how do everyday bloggers like you and me get the social traffic we crave? Well, there is always a way to do everything…
A great tool that helps with social sharing and shareability is SmartBribe.
SmartBribe, according to the founder, was born out of an idea from one of Noah Kagan’s websites. In this website, they collected email IDs in return for some piece of content (i.e. a lead magnet), but they added a twist to the ‘Thank you for Subscribing’ page.
The traditional way of doing a ‘Thank You’ page is like this one:
But with SmartBribe, you can add another layer by having your subscriber tweet the content in return for an extra bonus. This means that there is double the value for the user if they subscribe and tweet.
The flip side is that if the user does not want to tweet and clicks on ‘No thanks’, then you don’t get the user’s email address. This is one setback.
But if the reader clicks on ‘Click to Tweet’, then…
A pre-written tweet is ready:
Once a person is done tweeting, they go to the next screen where they are urged to share the content to any one of their email contacts.
At this stage, they already have access to the extra bonus. So the share to the extra friend isn’t mandatory.
How to use SmartBribe
For SmartBribe to work really well, one has to have very strong content that is highly valuable to the user. You should also be able to gauge if it’s worth the risk of losing users because of this extra step.
Do this by:
- Measuring email signups without SmartBribe
- Measuring email signups with SmartBribe
If the difference isn’t too significant, then continue with it because social shares are really important.
Is this the right way of getting social shares?
It may seem overly persuasive, but you are providing value to the user. For a simple tweet, they will get access to your valuable knowledge. It’s definitely a fair trade.
Don’t hesitate to use this strategy, but always measure your results. Your data doesn’t lie.
So experiment with SmartBribe today, and let us know if it worked for you in the comments below.
For further reading:
- 7 Proven Methods To Optimize Your Thank You Page For Increasing ROI
- Social Warfare: The Only Social Media Sharing WordPress Plugin You’ll Ever Need
- Top 12 Social Media Marketing Mistakes To Avoid
I Feel That If i add more pop up and subscription than the user might leave my site because they hate that forcefully tell them to scribe our newsletter. sometimes it adverse effect on reader mind that it may be advertising or something else..
I think 4th one – On Your Blog’s Sidebar is good because it simple and easy to find if user want to subscribe..
Dear Sir,
Nice Post! Thanks for sharing this information with us..currently I am using MailChimp.
Glad i got to know about a useful app like smart bribe. It really helps and will keep doing in future too. This is indeed a challenging topic but the way its been explained it is indeed impressive. I really liked it and hope to read more of this.
DOES IT MAKES SITE SPAM?
It seems time consuming task.. I won’t be using it. I will only go with the call-to-action with autoresponders.
Thanks
Nikhil
Hello Kishen,
I heard first time and hope this smartbribe is a more powerful compared to mail cheap. If apart from this smartbribe visitor comes more then people will definitely used this tools. By the way thank you for sharing.
First time hearing about it but if it comes from you, must be good. I will try this for sure, I have nothing to lose, besides as I said before, what you recommend is always something good. Thanks a lot for sharing tips and ways to get things done all year long 🙂
I hope by using this trick I can get more traffic on my site. Thanks a lot for such a nice article.
Hi KISHENSREEHARI,
Very good explained and very useful. I agree with you that all this system should have a big support: to offer good content, good results to the public. If no there is even dangerous to communicate your web is not good enough.
Interesting article, currently I am using MailChimp to collect emails from visitors. Will surely try this on website too. Thanks for sharing this Harsh.
Interesting Read, thanks for sharing. I’m doing a similar thing with plugins I use on my own personal blog. Basically it puts Tweetable content on every blog post I write. I then add an S.E.O plugin to optimize every post individually. I will give smart-bribe a good test drive, besides we can never have too many tools right?
Hello Brother, you have given fantastic tips for getting the more traffic to site, this will be more useful to many..Thanks for your article..
I would love to use this. And i hope it will be usefull for me. Becouse i got it from shoutmeloud
I hope, with this method i can get more traffic to my site, very nice article..thank you..
I believe these are the best ways for getting more traffic to my site, definitely i will try this..Thank you Kishensreehari for your valuable article
Thanks KISHENSREEHARI!
I was looking for this kind of service.
Another great tool ande defintiely check smartbrite
Hello KISHENSREEHARI
Thanks for guide i am using smartbribe from couple of week getting good response.