6+ Techniques to Promote Affiliate Links & Products in 2024

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How to Promote Affiliate Products On Your Blog
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Here at ShoutMeLoud, I am continually sharing ways in which you can earn money from a blog.

One of the most effective ways is through affiliate marketing.

In affiliate marketing, you choose a product related to your blog niche, create product awareness, and then when somebody buys a product using your affiliate link, you receive a referral commission from it.

*Note:  There are other promotional networks such as social media marketing and email marketing, however in this article I am sharing tips that you can use on your blog to promote an affiliate link.

Also see: 8 actionable tips to increase affiliate sales

 At the conclusion of this article, I will also be sharing one mistake which most of the affiliate marketers are making! Read on:

5 Working Tips To Promote Affiliate Products:

1. Write Review post:

Nothing beats a killer review post about a product!

A review article introduces the product to your blog readers, and at the same time, your opinion guides them in understanding why they should be buying it. Here are a few things that you should always remember when writing a review post for your affiliate product:

  • Reviews should be honest. Most of the time, people just focus on the good points about a product and fail to mention any downsides. An honest review should include both sides of the coin. Remember to also add product images, and give all the useful information you have to offer about the product.
  • Write a review in a personal tone, as people are looking for a personal recommendation in review articles.
  • Pick a product that you are more likely to use yourself.
  • Take advantage of star ratings in search engines to get a higher CTR for your reviews. Your results in SERPs will look like this:
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2. Blog post promotion:

A proper technique is to use affiliate links inside your blog posts and then promote those posts. For this, you should always write highly targeted posts.

For example, write an article that a user would search right before deciding to buy something. Write posts based on a buying-intent keyword.

This will increase your sales by at least 200%.

Examples:

  • Best [product name] (online)
  • Best [product name] site
  • Best [product name] website
  • Best + product type + in (current year).
  • Discount [product name]
  • [Product name] coupon
  • [Product name] coupon code
  • [Product name] discount
  • Buy [Product name]
  • Buy [Product name] online etc.

Specific post title examples:

  • Which GoPro camera model should you buy for shooting underwater?
  • How to save money on international flight bookings to Cancun?

Which brings us to….

How-to articles:

A DIY kind of article always works well for affiliate product promotion.

If your product is technical or needs instructions before one can use it, you can write a tutorial guide on how to use it properly.

Such tutorials are not only handy but will also help you improve your search engine rankings. “How-To” articles always perform great on search engines.

Here are a few examples, for better understanding:

Such tutorials are not only handy, but will also help you to improve your search engine ranking. “How To” articles always perform very well in search engines.

3. Use Twitter to promote the Affiliate offers

Twitter is the top 3 social networking sites, and a great platform for promoting affiliate products and links to make money. However, you have to understand the rules of game to make Twitter work for affiliate marketing.

One technique that works on Twitter for promoting affiliate products or links is using the auto-plug feature. This feature enables you to auto promote any thing when any of your tweet goes viral.

One of the tool that I use for this technique is called Tweet Hunter, and I have written in-depth about it in my review of Tweet-hunter.

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Also, read my guide on Twitter auto-plug feature to master the art of promoting affiliate products on Twitter platform.

4. Use coupon codes:

Believe it or not, money-saving is always the biggest marketing incentive. Whenever a customer is buying a product and he sees a coupon box,  he searches for “Product Name + coupon”, and with the resulting coupon code, you still receive a good commission for the sale.

Remember, your goal as an affiliate marketer is not just to share the coupon, but to make the customer click your affiliate link, else the sale will not count as yours’. (There are exceptions for certain affiliate programs where coupons are considered as sales.)

You can also consider writing a monthly blog post for coupon codes. (Example: Web Hosting Coupon Codes for October 2020), etc.

If you notice on various coupon sites, they will always ask you to “Click to view coupon”, “Click to go on the merchant site” and so on. The reason for this is to drop the cookie. Here is an image as a reference:

Affiliate coupon code
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5. Use featured post:

Be it a review post or be it a coupon code post, your goal is to get more views on these posts. Apart from On-page SEO, you should give more visibility to such a post by placing it as a featured post.

There is a handy feature in WordPress that allows you to stick any blog post on your blog’s homepage. Here is how you can do it:

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In the “edit post” section, click on “Visibility” and put a check mark beside “Stick this post to the front page”. I have tried this with a few pillar posts at ShoutMeLoud, and it has really increased my reader base.

6. Use banners on the sidebar:

When you are getting targeted organic traffic to your blog, banner advertisements work great. For me, a great part of the conversion comes from banner clicks. Prominent banner placement is a worthwhile task. One of the mistakes which many of us regularly make is to add too many banners, which only serves to confuse the reader.  To avoid this problem, follow this one rule of thumb:

Never place banner ads for similar products on your sidebar: Banner ads work as a recommended product.  With multiple similar products, you are confusing your readers in their decision of which product to buy.

It is a good idea to place products that are related to a certain niche within that particular niche.

For example, in a blog post about WordPress tips, you can place a banner ad for: Themes, Plugins, Hosting, Services, etc.

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If yours’ is a multi-niche blog, you should consider using the WP Advanced Ads plugin for your ad management.

This plugin will help you to show ads based on category and geographical location.  You can also run A/B testing of different banners.

Bonus tip 1: Use Sticky ads plugin to stick an ad in WordPress sidebar. This is a free plugin and you can learn more about it here.

Bonus Tip 2: When placing ads, link out to the website directly instead of your review post. One big mistake many affiliate marketers make is they try to link an ad to their review post or another internal post.

 This is wrong because a product landing page is always optimized for higher conversion, and will obviously be better optimized than your own review post. In the past year, I have started linking directly out to the product landing page instead of my review post, and this has resulted in my conversions skyrocketing.

Learn all about Affiliate marketing in one eBook: Buy from ShoutMeLoud store

Here are new affiliate links promotion ideas that works in 2023-2024

  1. Mention Products in your most epic/popular post
  2. Create a course/series article around the product
  3. Host a product giveaway
  4. Comparison post
  5. Create a post when the product adds a new feature
  6. Create an alternative products post (Ex: Aweber alternatives)
  7. Write a post on why I switched from X to Y
  8. Create a resource page
  9. Create videos explaining about the product
  10. Create list post & include the product
  11. Create Coupon/deal specific post for product

Let me know if you have other tips that we can follow to promote affiliate links.

Also see: 8 actionable tips to increase affiliate sales

If you have found this article useful, please remember to share it with others on Facebook & Twitter.

For further reading:

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Authored By
A Blogger, Author and a speaker! Harsh Agrawal is recognized as a leader in digital marketing and FinTech space. Fountainhead of ShoutMeLoud, and a Speaker at ASW, Hero Mindmine, Inorbit, IBM, India blockchain summit. Also, an award-winning blogger.

78 thoughts on “6+ Techniques to Promote Affiliate Links & Products in 2024”

  1. Himanshu

    Should we change affiliate links to nofollow?

  2. Mozie

    Hi Harsh, thank you for a very informative post. I actually had not considered reaching out to affiliate vendors and attempting to get some coupons since you’re right, as a buyer myself, I love to save. I know bonuses work well, but I’m picturing the bonus + discount coupon combo. I’m sure it would help conversions. Thanks again 🙂

  3. Balu

    Is traffic matters to get associated with Affiliated marketing?

  4. uzoma

    I am always impressed with the way to write your articles. keep the good work. am a new still struggling t get traffic to increase sales . could you please help people like me on how to get traffic

  5. vikram mishra

    Hi,
    Great article, it would be great if you add a good example live blog at the end of each article then it would be great help to reader.

  6. sazzad

    This is a great post & summarizes our efforts that have to come up if we really wanna be good at affiliate marketing. I had just one doubt about your point of author h review plugin. Sometimes the stars do show in the serps but mostly they don’t, even in your own blog. Do we always have to submit the structured data markup in the google webmaster tools or it shows automatically after the ratings have been assigned in any review post

  7. deepa

    This is best article for understand Affiliate Products promotion On Your Blog. I have seen your blog not using AdSense most of Ads are Affiliate products .I had seen Shoutmeloud Affiliate Marketing Best books for beginners. Is this book also available in Hindi version ?

  8. Pankaj Dhawan

    Hi Harsh,

    I have been following you for a while now and you write lot of good stories. By word of moth, I think I have promoted shoutmeloud a lot 🙂
    Honestly, people have been fascinated by someone like you making money but they trust afterall that it is really possible to make money online. I am struggling with the organic traffic but well, I need to give more time to this. I hope I am able to get to 10% at least of what you are. 🙂

    Thanks again

  9. Kailash Gaur

    HI Harsh, I am struggling around the term affiliate marketing but haven’t found any success yet. This is one the important article you have shared.
    I am trying to get totally into affiliate marketing but selling a product really toughest job I am facing right now. This article helped me a lot. Hope I will get something time.
    keep sharing your precious knowledge.

  10. manohar

    HI Harsh ,
    Thanks for sharing the effective ways to promote affiliate products.Your blog is really Helpful for me.
    But in my blog every thing is good except the SEO and i am using blogspot so, can you help me in guiding me to use SEO on blogspot rather than wordpress.
    , thanks for sharing about affiliate marketing.

  11. Mahesh

    Hello I have a doubt..
    I have AdSense account on my blog after displaying affiliate products will google AdSense team disable my account?? Please reply

  12. Subha Sadiq

    Hi Harsh,
    you’ve shared some very good ways for promoting affiliate products on a blog. I personally use review posts and sidebar banners on my blog. Much Agreed with the Bonus tip, adding direct affiliate links is better then linking to own review posts.

    Great article, Thanks!

    Subha Sadiq

  13. karar

    Yes, that’s helpful and were mentioned good tricks but one question regarding this that does social media includes among promoting affiliate products? If yes then how?

  14. Denz Brown

    Hi Harsh!
    I am a big believer of affiliate marketing. specially via blogging.
    In blogging, banners are not much important than links between the posts. I mostly suggest my readers a good product that is worth the price and then include my affiliate link. I think, affiliate link cloacking works great with wordpress.

    Thanks for sharing harsh

    1. Tony

      @Denz

      Just want to let you know if you are promoting Amazon products, don’t use cloaking. It’s against their Affiliate program operating agreement.

      1. JohnS

        You can use redirects, all the big players want to track links, so
        using any type of cloaking is a no-no, however cloaking and redirects
        are not the same thing.

  15. Prasenjeet Kumar

    Wow, Great informative article buddy. I have a question as I have a tech blog can I promote the programs you mentioned in the post ? Can you suggest any other programs?

  16. amakvitaa

    Yeah, nice one, but do you think Jumia store Affiliate marketing will do good in my Educational site, the blog I need help with is ngstudents.com. Thanks for your help.

  17. Roman

    Hi Harsh,
    Affiliate marketing is the best way to earn money from blogging. this article very helpful for newly affiliate workers. thanks for share this informative question. but I’ve a question with you, which the best for affiliate marketing? Amazon or others?

  18. SHIJIL

    Harsh,

    The display of coupons is really a cool way to make people click our affiliate products. I’m gonna give it a try!
    Can you suggest me a plugin to make money through Sponsored Related Posts? I have heard somewhere about that….

  19. Vishwajeet Kumar

    Excellent and very informative post Harsh. Its really helps me to promote affiliate programs on my blog. However I ask you to do some tutorials about promoting clickbank products. Actually I am promoting clickbank products and need some guidance regarding this.

  20. Aman Shrivastav

    thanks Harsh for the Gr8 post.. I guess I came to know where I was going wrong in affiliate marketing and this will help me a lot to earn well.

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