If you are one of those bloggers who have read about how to get your guest post published most of the time, you have done things to ensure that your guest post submission get accepted most of the time.
Today, I will be giving you insight from a blog admin point of view, sharing how a blog admin like me or someone like me scan a blog post before accepting it.
When your blog starts accepting guest post, you will be bombarded with numerous guest posts, and some of them are from genuine bloggers, and rest of them are from SEO link builders who are guest posting on behalf of a client or just for link building.
Let me be a little harsh and be honest about how I see submitted guest post on my blog:
- When a guest post is submitted by a SEO link builder, my first reaction is to reject it. If I go years back, I opened ShoutMeLoud to let other bloggers show their talent in front of readers that I have built over time. It was not an easy task, and I will never let my blog become an article directory ,or, a platform for SEO link builder to guest post and earn a link without actually adding any value to my readers.
Almost 70% of guest posts are submitted like this, and thanks to WangGuard plugin, it doesn’t take me more than few seconds to mark such posts as spam posts, and ban those SEO link builder. In this posts, I will be sharing a magic trick, which will ensure that whenever you submit your guest post on my blog or any blog, it will be accepted without a second thought.
Why your guest post is rejected and why it will always be:
Let’s go back to basic and think about the concept of guest blogging:
When a blog opens itself for guest blogger, its aim is to get quality submission from other bloggers in the same niche to showcase their talent, add value to the readers of that blog, and at the same time earn credibility & a genuine backlink for them. It’s like a win-win situation for everybody.
When Google launched Google Penguin update, it killed article directory and all SEO link builders started using guest blogging as a platform to build links. This not only created a new business opportunity for SEO companies, freelancers, but also killed the whole concept of guest blogging. If we look at the big picture, it just changed the concept of article directory to guest posting, and it continues to grow with time. Many bloggers showed their concern about guest blogging industry turning into link building industry, and it’s killing the essence of letting others guest post on your blog.
Recently, I changed the submission guidelines for ShoutMeLoud, and this was done to ensure that I tick-off all SEO link builders and let genuine bloggers ride the right track of guest posting. Here, I will share some quick things which I do to reject a post. In last few months, I have spent most time rejecting guest submission rather than accepting it, and now I’m not trying to waste my time on scanning a guest submission which doesn’t deserve my time. This article will give you an idea of, what qualities a blog admin looks before accepting the post, and most important how they reject a guest submission.
Title of the blog post:
This is the first thing that helps me determine if the article is written for ShoutMeLoud or not, or it’s just a random submission. If the title doesn’t inclined to niche of the blog, it’s straight away going to rejection status. Why would I accept an article title “Forex loan” when I don’t even care about this topic.
Length of the article:
Quality of an article has nothing to do with the length of the article, but when you are doing a guest submission, you should ensure that you meet the minimum guest posting guidelines. I have mentioned clearly that minimum word count for submission should be 700 words, why would I waste my time reading something which is not even meeting minimum criteria for submission. Think of this as, when you are applying for a college where minimum cut-off percentage is 60%, would college will entertain anyone with 59.9%?
Links to the post:
With time, many bloggers changed the dimension of guest blogging and made it a way of building links only. Guest blogging is certainly an easy way to earn a genuine backlink, but you have to earn it when you are submitting a guest post on a quality blog. For ShoutMeLoud, guest blogging is all about helping another talent to showcase what they are good at, and not just building links. When I see a guest post full of links to author blog, it straight away goes to rejected section. I do make an exception, when guest post is of top-most quality and add value for readers, and links are relevant to the context of the article.
Writing a blog post is not a rocket-science. Anyone with average knowledge of blogging or writing, can pick any article, re-write and add additional points to create an article. Well, that’s not something I look for. I thrive for an article which is original and adds some insight and add value. Here is a bonus tip for guest poster:
- Write an article that you are most confident about, write something that is unique and shows your creative side. It doesn’t have to be a SEO optimized article, but it has to be meaningful, and should add value to others.
Goodbye SEO-link builders:
I understand as a blogger we are busy, or companies hire freelance writers to ghostwriting on their behalf. This is still acceptable, when article is top-most quality, but if the article is written by a mediocre writer, such posts and such writers straight away goes into my ban list. Hey SEO link builder, this blog welcomes guest authors to show their talent, and not for just link-bait. Sorry, no donuts for you!
There are few more criteria which need to be full-filled like article formatting and originality of the article. Though, it’s usually all the above points which make my work easier, when I’m moderating a guest post submission. If you wish to maintain the quality and authority of your blog, you should also consider facts before accepting a guest post submission.
If you are a genuine blogger and your guest post is rejected, you should look at it as an opportunity and learn from your mistakes. Try to understand what went wrong, and why you are rejected. Value the meaning of being a “Guest”, and try to earn the respect of a guest.
Do let me know what other criteria you look at before accepting guest post submission on your blog? If you find this article informative, do consider sharing it on Facebook and Google plus.