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How a Blog Admin Scan and Reject a Guest post

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How a Blog Admin Scan and Reject a Guest post

If you are one of those blogger who have read about how to get your guest post published most of the time, you have done things to ensure that your guest post submission get accepted most of the time. Today, I will be giving you insight from a blog admin point of view, sharing how a blog admin like me or someone like me scan a blog post before accepting it. When your blog starts accepting guest post, you will be bombarded with numerous guest posts, and some of them are from genuine bloggers, and rest of them are from SEO link builders who are guest posting on behalf of a client, or just for link building. Let me be little harsh and be honest about how I see submitted guest post on my blog:

  • When a guest post is submitted by a SEO link builder, my first reaction is to reject it. If I go years back, I opened ShoutMeLoud to let other bloggers show their talent in front of readers that I have built over time. It was not an easy task, and I will never let my blog become an article directory ,or, a platform for SEO link builder to guest post and earn a link without actually adding any value to my readers.

Almost 70% of guest posts are submitted like this, and thanks to WangGuard plugin, it doesn’t takes me more than few seconds to mark such posts as spam posts, and ban those SEO link builder. In this posts, I will be sharing a magic trick, which will ensure that whenever you submit your guest post on my blog or on any blog, it will be accepted without second thought.

Why your guest post is rejected and why it will always be:

guest post rejected

Let’s go back to basic and think about the concept of guest blogging:

When a blog opens itself for guest blogger, its aim is to get quality submission from other bloggers in the same niche to showcase their talent, add value to the readers of that blog, and at the same time earn credibility & a genuine backlink for them. It’s like a win-win situation for everybody.

When Google launched Google penguin update, it killed article directory and all SEO link builders started using guest blogging as a platform to build links. This not only created a new business opportunity for SEO companies, freelancers, but also killed the whole concept of guest blogging. If we look at the big picture, it just changed the concept of article directory to guest posting, and it continues to grow with time. Many bloggers showed their concern about guest blogging industry turning into link building industry, and it’s killing the essence of letting others guest post on your blog.

Recently, I changed the submission guidelines for ShoutMeLoud, and this was done to ensure that I tick-off all SEO link builders, and let genuine bloggers ride the right track of guest posting. Here, I will share some quick things which I do to reject a post. In last few months, I have spent most time rejecting guest submission rather than accepting it, and now I’m not trying to waste my time on scanning a guest submission which doesn’t deserve my time. This article will give you an idea about, what qualities a blog admin looks before accepting the post, and most important how they reject a guest submission.

Title of the blog post:

This is the first thing that helps me determine if the article is written for ShoutMeLoud or not, or it’s just a random submission. If the title doesn’t inclined to niche of the blog, it’s straight away going to rejection status. Why would I accept an article title “Forex loan” when I don’t even care about this topic.

Length of the article:

Quality of an article has nothing to do with the length of the article, but when you are doing a guest submission, you should ensure that you meet the minimum guest posting guidelines. I have mentioned clearly that minimum word count for submission should be 700 words, why would I waste my time reading something which is not even meeting minimum criteria for submission. Think of this as, when you are applying for a college where minimum cut-off percentage is 60%, would college will entertain anyone with 59.9% ?

Links in the post:

With time, many bloggers changed the dimension of guest blogging, and made it a way for building links only. Guest blogging is certainly an easy way to earn a genuine backlink, but you have to earn it when you are submitting a guest post on a quality blog. For ShoutMeLoud, guest blogging is all about helping other talent to showcase what they are good at, and not just building links. When I see a guest post full of links to author blog, it straight away goes to rejected section. I do make an exception, when guest post is of top-most quality and add value for readers, and links are relevant to the context of the article.

Article quality:

Writing a blog post is not a rocket-science. Anyone with average knowledge of blogging or writing, can pick any article, re-write and add additional points to create an article. Well, that’s not something I look for. I thrive for an article which is original, and adds some insight and add value. Here is a bonus tip for guest poster:

  • Write an article that you are most confident about, write something that is unique and shows your creative side. It doesn’t have to be a SEO optimized article, but it has to be meaningful, and should add value for others.

Good bye SEO-link builders:

no donuts I understand as a blogger we are busy or companies hire freelance writers to ghost writing on their behalf. This is still acceptable, when article is top-most quality, but if the article is written by a mediocre writer, such posts and such writers straight away goes into my ban list. Hey SEO link builder, this blog welcomes guest authors to show their talent, and not for just link-bait. Sorry, no donuts for you!

There are few more criteria which needs to be full-filled like article formatting, and originality of the article. Though, it’s usually all the above points which makes my work easier, when I’m moderating a guest post submission.  If you wish to maintain the quality and authority of your blog, you should also consider above facts before accepting a guest post submission.

If you are a genuine blogger and your guest post is rejected, you should look at it as an opportunity and learn from your mistakes. Try to understand what went wrong, and why you are rejected. Value the meaning of being a “Guest”, and try to earn the respect of a guest.

Do let me know what other criteria you look at before accepting guest post submission on your blog? If you find this article informative, do consider sharing it on Facebook and Google plus.

{ 7 comments… add one }

  • Abhay

    Harsh,

    You talked about the value in the guest post. But the meaning of VALUE is subjective. For a creative writer who can talk about a topic in exceptionally different dimension and may be much lesser awesome words then what you expect for a guest post, which is his quality and the way of VALUE addition… on the other hand a technical writers talks about the facts and figures which can prove the concept under discussion and here quality and VALUE wanders around the facts and figures.

    You may be having readers on the blog who love creative writing and readers who love the facts to read. If an admin is biased for only one flavor of writing then it would be an unfair treatment to the authors of other writing flavor and its readers.

    What objective solutions you do suggest for such a problem or should we go blindly with the rules defined for guest blogging.

    Reply
  • Polygon Labs

    Some people try to take advantage of the guestblogging thing in order to promote their blogs. I have seen many people linking their blogs with the guestpost entensively. Some even try to give image credits to their own blogs. This is ridiculous.

    Reply
  • Divyansh

    Nice description of admin’s insight to a guest post.
    Th Link advise is specially essential and
    I want to add that – dmins should also/specially check links for any malware containing webpage by simply opening the page and see if the internet security software they use try to block it or not/ or go to some link scanning website.
    This is helpful to avoid penalties that might be shown in webmaster account

    Reply
  • shyantan

    hii harsh..you have written a great post. i learnt a lot of things today how to accept a guest post. and all way how to check a post.
    i have only one guest post in my blog and also want to start guest blogging in my blog.
    i need a help from you. that how you check a post is orignal or a copy pasted . how you check the palgrarism of the blog. wheather it is orignal or copy pasted .

    this is the problem i can face in start guest possting in my blog.

    Reply
  • Rahul Kuntala

    Hi Harsh,

    Good post buddy.

    I’ll add 2 more cents:
    Try to check out the guest blogger profile (it becomes easy once you know the blogger has good reputation in writing quality contents).

    And build a blog based on accepting guest posts ONLY from the regular contributors. Best ex: WeBlogBetter (really Kiesha doing it better). Although this criteria varies from blog to blog, but it’s worth giving a try.

    Cheers Harsh!

    Reply
  • yashobant

    Hey Harsh thanks for the information, I was looking for these guidelines. I have a question- can I write ‘ how to’ articles related to wordpress troubleshooting or of opencart?

    Reply
  • Stephen Malan

    Thank you for mentioning WangGuard plugin. Just what I needed.

    Thanks again for the fantastic content!

    Reply

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