- I have done everything, but I failed to make money from my blog.
- Blogging is not working out for me.
- Blogging sucks! It just does not work
In the past few years, I have seen these kinda messages many times. I have seen the success stories of many bloggers.
People just like you who started with nothing, no mentor, but they have made it.
Are you a blogger?
If yes, then I want to tell you that you will never make money blogging, and even if you do; you will fall among the average.
You will never make enough to go full-time blogging and live the lifestyle you dream of. In fact, you will never get to the level of the pro-bloggers.
Do you want to know why?
Then read on.
One of the most popular articles flowing on the web now is the monthly earning reports.
While such reports provide inspiration to its readers, it seems to spread false hope among newbies.
The problem is that many bloggers are reading such reports with the wrong perception. This is why, I paused publishing income reports, and shared a video on why I did that.
A lot of bloggers have written about the technicalities of blogging and making money online but one of the most important; yet ignored subject is
The attitude or mindset required for success in blogging.
Statistics proves that over 80% of bloggers will not achieve beyond average even though they have all the money-making tips, software, ebooks and techniques at their finger tips.
The problem of these 80% bloggers is not the business model they chose, the software/tools they use or the techniques they apply; the problem is the mindset with which they go about their blogging business.
Today, I will help you learn something which not only put you in the right mindset, it would become your anchor to become successful in your possibly long and rewarding career, as a blogger.
8 Undeniable reasons why you can’t Make Money from Blogging:
So in this article, I am going to spill the harsh truth on why I strongly believe you can’t make money blogging like the pro bloggers such as Darren Rowse, Michael Dunlop, Steve Pavlina, Pat Flynn and the rest.
1. Your Niche is an issue
A lot of us when heard about blogging, we start with generic topic. Your blog is usually a mixture of anything, and everything. This is ok for starting out, but as you move ahead, it becomes a roadblock.
I have covered this aspect in detail earlier that you can read in below guides:
- Single topic blog Vs. multi-niche blog: What you need to know
- Why nicheless blog could not compete with niche blogs
So, whats the solution?
Well, the solution is to give a diretcion to your blog. Define a niche for your blog, and that niche should not be generic.
Here are example to help you understand better:
|Generic niche||Focused niche|
|Technology niche||Smart watch niche|
|Food blog||Keto diet blog|
|Finance blogger||Personal finance blog|
What it meant for you is; you will not be able to write on many topics that partially interest you.
If I would you, here is what I would do:
- Either create a new blog from scratch: Since running an existing blog has given you a lot of learnings, it is time to start a new blog with a new vision.
- Restructure the existing blog: If starting a new blog sounds makes you feel like, oh no!, then you can resturcture your content. This is something I have done with ShoutMeLoud.
Here is what happened,
In the initial days of ShoutMeLoud, I was covering a lot of tech content, but later on my interest went to digital marketing, and It worked out good. So, I created another blog (ShoutMeTech, which is not very active), and moved all tech content there.
This exercise alone, made ShoutMeLoud laser-focused, and now we are a well-known blog in the industry. More than that, it also helped us to start getting more traffic from the search engine. It is a well-known fact that, search engines prefer a niche blog when it comes to ranking for a topic.
2. Your Monetization technique is limited:
However, this technique requires you to have a significant amount of traffic, which is tough for most of the bloggers.
There are other modern avenues that you should explore:
- Affiliate marketing: This doesnot require you to have a lot of content.
- Online courses: In 2020, this is perhaps the most effective way of monetization. It definitely requires a lot of work, but you can always spin-off your content as a course, and easily earn anywhere from $50-5000 with a single sale.
There are more methods that I have discussed in my earlier guide on “How to make money blogging“.
If you are not doing this, you will get tired one day, and like a lot of others, you would miss out on making a career in blogging.
By the way, as I said on my tweet “Blogging is a better career option”
3. You are still waiting for the traffic:
Once you have covered the above two aspects, the next one is “Traffic”. A lot of bloggers just knows how to write, and to be honest, even if you are writing the best content, it would not work.
See, it is only if the right people are finding your blog, then only you will end up making money. But, you are not doing what I do or any smart working blogger would.
So what’s the solution:
Well, there are a few things you need to do:
- Learn SEO: SEO is the way by which you can drive traffic on your blog. It is absolutely free traffic, and just like you learn about writing, you need to learn SEO. I know, it seems like a lot of work, but it is not. Even if you spend 45 minutes every day for the next 1-2 months, you will be able to do really well, then where ever you are. My guide on WordPress SEO, is perhaps the best free resource for you to get started.
- Learn email-marketing: This is one of the techniques by which you can make first time visitor into a subscriber, and you make them keep coming to your blog. Another skill that you need to learn.
- Content promotion plan: After writing every article, you need to market your content. It is free, but it would require another 1 hour of work (minimum), but once it becomes part of your habit, it grows your blog in no time. Read our earlier guide on “How To Promote Your Blog (12+ Actionable Blog Promotion Techniques)“.
In nutshell, the only reason you are not getting traffic is because, you have not spend enough time to learn the above skills. However, the good news is; it is not too late.
You can still learn it, and enjoy the traffic like many others. I must remind you, your niche selection plays a greater role here.
4. You are not enjoying the process & focused on goal
Yes, the first reason why you won’t make money blogging is because you are trying too hard to do it.
Go to popular internet marketing forums and blogs and you will see individuals talking about their goals to make $100, $1000 or $10,000 monthly.
Now making money is one of the objectives of every business but it should not be your primary aim. The problem with focusing too much on the goal to make money is that you tend to lose your enthusiasm if you fail to achieve your goal within the stipulated time frame.
To every sensible pursuit in life, there’s a process and it’s this process that brings about results.
Now what most bloggers fail to understand is that the process to achieving a goal is more important than the goal itself.
The process of building a successful blog is more important than the money that follows suit; because once you have successfully completed a process and mastered it, such a process can be replicated as many times as possible.
This is why I always emphasize bloggers focus more on the process than the goal. Do the opposite of this and you may hit the goal but you will only be a one-time hit; a fly by night blogger. You will never stand the test of time like the pro-bloggers.
5. You want to make money overnight
Why do you play the lottery, gamble and speculate on stocks?
The answer is that you are probably trying to make a one-time kill; you want to succeed overnight.
If you are in the category of bloggers trying to make money overnight, then I am sorry to say that your dream may never be realized and that’s the truth.
I often hear people say that the Rich Dad Company is an overnight success and I think it is a fact; but it took us ten years to get there.Robert Kiyosaki
Take a critical look at the pro bloggers earning an average of $5,000 and above monthly; you will observe that none of them achieved the feat overnight.
This reminds me of this popular quote by Michelangelo
If you knew how much work went into it, you would not call it genius.
It took them years of hard work to get to their present income level; why should yours be any different.
6. You are not disciplined
Lack of discipline is another reason why you will never make money blogging.
Most bloggers take the pain to set goals, write plans, and establish priorities but they fail to succeed because they lack the discipline to either execute their plan or stay focused on their plan.
To become a successful blogger, you need to establish your priorities and focus on them. Even if it meant, you need to say “No” to a lot of other things.
See blogging works, and it works really well. The best part it doesnot require you to go to college or have a formal education, but you need to spend a hell lot of time learning, and implementing.
There is no substitute to this!
You need to choose a course and focus on it.
Focus! Focus!! Focus!!!
I can’t emphasize this enough because it is a vital key to success but every day; I see bloggers breaking this one rule. Every day; I see bloggers trying to start 10 blogs at once rather than focusing on one until successful. Don’t make this mistake.
- For further reading: Top 10 productivity tips for Bloggers
7. You Procrastinate a lot
Many bloggers dream and fantasize about becoming the next Problogger but only a few will lift a finger to do something.
Most bloggers are simply lazy; they would rather surf the web reading income reports than writing articles.
Rather than take the pain to learn SEO, methods to drive traffic, write better, brand building, or learn from other bloggers.
From personal observation, I have observed that being very busy is the new type of laziness.
I have come across internet entrepreneurs who swear and lament over how hard they work and how much time they spend online but if you take a closer look at how they use their time online; you will notice that their time online was spent doing unproductive things.
To become a problogger, you need to get down to the task of writing articles, networking, publishing guest posts, interacting with readers, etc.
8. You are wasting your money in wrong tools
One of the problems bloggers face is that of budget allocation. Most bloggers spend money on frivolous things; rather than the important things.
Go to forums and you will see bloggers and internet entrepreneurs bragging about how expensive and beautiful their blog theme is. You will see people talking about the next fastest software, plugin, and push-button system.
The truth is that such things won’t work if you are not prepared to work; your tools will only be as effective as you are.
Stop spending money on frivolous things; spend money like a business owner, spend money with your eyes on the bottom line.
You can always start with a free tools, and master it before spending money on paid tools.
|Start with||Move to |
(When you learned enough)
|Grammarly free||Grammarly pro|
|Free Convertkit (Email marketing)||Paid Plan|
|Google Keyword planner||SEMRush paid|
|Hemingway web||Hemingway desktop|
If a tool is not going to increase your profit or efficiency in the short or long run; forget about it and invest in the little things that matter.
More over, you could do a lot more even if you don’t buy the next hot shot tool. Tools are meant to make your manual tasks easier, and it is effective when you have mastered the manual process.
Remember this, and you will never waste your money online.
In conclusion, I will advise you to retake a critical look at the tips above and consider any that may hinder the realization of your goal and analyze why you can’t get into a list of pro-bloggers and scrutinize yourself, make the necessary adjustments and I will see you at the top.