Usually any site which is not using redirection from www to non www or vice-versa is creating a duplicate cope of his own site. Google offers various ways by which you can tell Google to tell which site to index. Usually webmasters set 301 redirection or use canonicalization to set their preferred domain. Couple of days back Google introduced a new feature in Webmaster tool call preferred domain settings.
If you not sure you are making same mistake by offering two different links for the same content, try to open your site with and without www. If both of them redirects to one URL, you need not need to worry about, else you quickly need to work on setting your preferred domain URL.
What is Preferred domain setting?
As name suggests, you can tell Google which URL ( www or Non www) you would like Google to index.
You can treat your domain like http://shoutmeloud.com or http://www.shoutmeloud.com. If you don’t set your preferred domain style, chances of getting penalize for duplication of content by Google is very high.
This is what Google talk about preferred domain :
The preferred domain is the one that you would like used to index your site’s pages. If you specify your preferred domain as http://www.example.com and we find a link to your site that is formatted as http://example.com , we’ll treat that link as if it was http://www.example.com . In addition, we’ll take your preference into account when displaying URLs in our search results. It may take some time for changes to be reflected in our index.
You can read more about preferred domain here on Google official page.
How you can set up your preferred domain using Google webmaster tool?
Login to Google webmaster tool.
Under settings > use Preferred domain to set your preferences. And click save.
Though if you have set proper 301 redirection, which usually any WordPress blog does by default, you can skip this step. Though, once you are configuring Webmaster tool for your blog, you might like to set it too.
Do let us know which domain URL do you prefer, www or non www? And which method do you prefer to set you preferred domain URL ?
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