9 Best Rank Tracking Tools To Check Google Keyword Rankings

Best Rank Tracking Software
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One of the essential elements of SEO is picking the right keyword via Keyword research, making them rank & track the keyword position in the search.

It is absolutely necessary for a blogger or SEO professional to check their Google keyword ranking for target keywords. One of the most common mistakes bloggers and website administrators make is that they write and publish articles without targeting any keywords at all.

It takes only 10-15 minutes to use keyword research tools like Semrush or the KWfinder to find which keywords to use. Make sure you take advantage of these tools in order to accomplish this very important step!

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Once you are finished writing an SEO-optimized post using your target keywords, your next task is to keep track of its search engine rankings and to continue building backlinks with the proper anchor text.

**Again, proper keyword selection is one of the main factors involved in achieving a better ranking in Google’s search engine.**

Every blogger must aim to use the keywords that users search the most, especially those keywords that will help your website show up on one of the first few pages of search results.

If you accomplish proper on-page SEO, chances are good that you will appear in the first 50 search results.

To improve your SEO, you must manage keywords properly so that you can find out which keywords are strong for your particular domain and which are not. This information allows you to work on using the strongest keywords, thus increasing your likelihood of getting a better ranking in Google and other search engines.

To accomplish this goal, you need a tool that can tell you where a specific keyword ranks in Google’s search results without manually going through hundreds of search results and pages.

To help you do this, we have compiled a list of some excellent free online tools to check your target keyword position in Google.

9 Accurate & Modern Google Position Checker Tools:

  1. AccuRanker
  2. SE Ranking
  3. Semrush
  4. SERPWatcher
  5. SiteChecker
  6. Ahrefs
  7. Google Rank Checker
  8. RankWatch
  9. Serpfox

1. AccuRanker – Most Popular Rank Checker

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If you are looking for a dedicated paid keyword position checker, then AccuRanker is a perfect choice. You can learn more about them in my AccuRanker review.

The first thing that I loved about AccuRanker is its interface which is intuitive and you can easily get started. You can track keyword ranking in Google search and they also have an option for Yandex and Bing search. In fact, AccuRanker is very popular as Yandex keyword monitoring.

Watch this video to see the preview of AccuRanker:

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They are blazingly fast and quite accurate. With a single click, you can also see the preview of the search result snapshot which is perfect for agencies who need to show the ranking proof to the clients.

Check keyword ranking in the target country:

One of the cool features of the keyword position checker tool of Accuranker is the ability to check ranking based on your target country or city. 

When you add a new keyword to track, you can set your target location. You can set more than one location if you like.

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They have various plans based on the number of keywords you want to track, however you can start for free using their 14 days free trial.

2. SE Ranking – Budget friendly Google Rank Tracker

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SERanking is a freemium keyword rank checker tool, that allows tracking of 5 free keywords and also offer 14 day free trial. Once you are happy with the trial, you can upgrade to the paid plan and continue using its tracking tool to track keyword ranking in Google, Bing, YouTube and Yahoo.

According to the G2 Rating website, SERanking has been rated as 9.4/10 based on 200+ customer reviews. You can check website rankings on a country level or specify your target location down to the zip code.

Here is how to get started with the SE Ranking rank tracker tool:

  • Create a free or paid account on SE Ranking
  • Create a project and add your website
  • Now Add Keywords that you wish to track
  • Select the search engine and geo-location
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Once you are ready, click on Add Keywords. Depending upon the number of keywords you have added, it could take some time for SE Ranking to check the accurate ranking of your tracked keywords.

This is how the results look like:

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You can click on SERP competitors to see the competition in the nice tabular format.

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Overall SE Ranking keyword rank tracking tool is top-notch, and something you would enjoy using. Another good feature of SERanking is, that you can lower down your pricing, by picking the keyword rank updating frequency. Read SERanking review.

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3. Semrush – Google Rank Tracking Tool for Agencies

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Semrush is my favorite tool on this list as it is a complete solution for keyword checking.

You can enter your website URL or the individual URL of a blog post, and it will show you which keywords you are currently ranking for. You can further click on any resulting keyword to check keyword competition and other details.

It supports Google (you can select Google Search based on your target geographical region) and Bing search as well.

If you ever wonder, “What keywords do I rank for?”, Semrush has got you covered. Simply add your domain name in the URL field, and it would show you all the keywords that you are currently ranking for.

Semrush is professional software that is easy to use, and you can try it for a couple of weeks for free before deciding whether you want to subscribe.

Here is how you can use the position tracking tool of Semrush.

  • Login to the Semrush account
  • Select position tracking under rank tracking
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Click on new position tracking (Top right) and enter your domain name and give it a meaningful name.

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Click on Create project and customized the settings according to your need.

Here is how Semrush makes it easier for you to start adding Keywords for rank tracking. You can add Keywords using one of these four methods:

  1. Connect your search console and pull up the keywords from there
  2. Manually enter the keywords
  3. Track the top Keywords that Semrush has already discovered for your domain name
  4. From file (*.txt, *.csv)
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You can also set it to send you weekly notifications of ranking changes. If you are offering SEO services to your client, this feature could save you a ton of time.

From the last step (Above screenshot), Semrush will start measuring your keyword rank position.

Overall, Semrush is an amazing tool for checking the position of keywords in search engines.

4. SERPWatcher – Rank Tracking Tool in Budget

I’m a huge fan of SEO rank tracker tools offered by Mangools as they offer great UI. SERPWatcher is the latest addition which let you track keyword position for any domain.

You can track keyword positions based on Geolocation  & devices (Desktop and mobile).

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You can get one of their paid plan to track more keywords. The pricing is most reasonable under the paid tool & will fit your pocket perfectly.

5. Sitechecker

Sitechecker offers a powerful rank tracking tool, which is trusted by many global brands. This video shows what’s new in the Sitechecker rank tracking tool:

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Here are some of the notable features of the Sitechecker rank tracking tool:

  • Track website rankings in any geo, device, and search engine
  • Get daily and weekly email reports
  • Filter keywords by multiple conditions
  • Sort keywords by the amplitude of position change
  • Use Advanced mode to customize table settings
  • Get to know when keywords are ranked by URLs other than those that you planned
  • SERP analysis for any keyword
  • Add notes after important events
  • For Agencies and SEO freelancers: Brand PDF reports with your own logo

6. Ahrefs

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I’m pretty happy with Semrush, but if I ever have to replace it with anything else, it’s going to be Ahrefs.

This one is loaded with tons of great features. It automatically detects what keyword your website is ranking for & you can specify ranking based on country.

With Ahrefs, you can start tracking the rank of your website as well as your competitor’s website.

7. Google Rank Checker

Google Rank Checker is an excellent free online utility that helps users track keyword positioning in Google search engine results.

In order to use this service, simply put in the keyword you want to search along with the domain name, and it will show you the position of that specific keyword in Google.

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It’s that easy.

8. RankWatch

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Rankwatch is a popular pocket-friendly keyword rank checker tool that shows more than search engine position. Besides search engine ranking, it also shows CPC and search volume data for any keyword or phrase.

When checking the Keyword rank, you can select the search engine location & also desktop or mobile device. This tool is idle for checking one or multiple Keyword rankings.

Other feature includes:

  • 170+ Countries With All Major Languages
  • Sub-domain & Sub-URL Tracking
  • City-Based Tracking
  • Google Featured Snippets Tracking
  • Rank Update Frequency
  • Ranking Screenshots
  • Keywords Categorization & Advance Filter
  • Automated Ranking Alerts via email

A lot of you would like the pricing of Rankwatch, as you can pick a plan based on daily rank updates or weekly rank updates, and for the same pricing, you can track more keywords in the weekly rank updates plan. The interface is easy to use, and the team seems to be based out of India, and hence the pricing is reasonable. The tool also offers more features than a simple rank checker that I let you explore on your own.

9. Serpfox

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Serpfox is a beginner-friendly keyword rank tracking tool that offers a free plan. This Rank tracker is based out of New Zealand, and the free plan lets you track 10 keywords for free (forever).

Here are some of the notable features of Serpfox:

  • Track keywords on desktop and mobile
  • Report scheduling
  • Track your ranking in any location

This is one of the budget-friendly and cheapest keyword rank tracking tools out there.

Conclusion: Best Keyword Rank checker and tracking software

Of all the keyword rank checker tools on this list, AccuRanker is the top choice for checking keyword positions in Google and Bing searches.

If you use any other keyword position checker tools that work well for you, let us know via the comments section below.

Rank Tracking Tools FAQs

How to check ranking of a website?

You can check search engine ranking by using tools like AccuRanker, SE Ranking, Semrush, Ahrefs, or free tools like Google Rank Checker. Simply enter the URL, and keywords and these tools will show its current keyword rankings.

How to check keyword ranking in Google Analytics?

Google Analytics doesn’t directly give keyword ranking data. You can use other tools like AccuRanker, Semrush, Google Search Console, or Ahrefs, to track keyword rankings in Google’s search results for specific keywords. These tools offer detailed insights into keyword positions.

Which is the best rank tracker for an SEO agency?

AccuRanker is the best rank tracker for SEO agencies. It supports all major search engines and lets you track keyword ranking based on city and country. The pricing is affordable, and they also have a free trial to test the tool.

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Authored By
A Blogger, Author and a speaker! Harsh Agrawal is recognized as a leader in digital marketing and FinTech space. Fountainhead of ShoutMeLoud, and a Speaker at ASW, Hero Mindmine, Inorbit, IBM, India blockchain summit. Also, an award-winning blogger.

58 thoughts on “9 Best Rank Tracking Tools To Check Google Keyword Rankings”

  1. Manoar Molla

    Hello Harsh,
    I am not going to impress you but telling that ShoutMeLoud.com is my recipe of knowledge. You have explained five sites here but I am only using to SEMRush to check keywords rank and research. But this tool gives us a nice insight of a site to make audit reports before start SEO.

    Thank you

  2. Kim McCann

    I used to use SERP’s rank checker, and even built integrated excel sheets to automate my workflow for my client. However, it hasn’t worked for a while. I have written to their tech and not received a reply back, and even signed up for an account to see if the paid version worked. Unfortunately, no. It is a shame. It was an excellent tool for the research I performed for my clients and their SEO.
    I look forward to trying the others listed. I hope to find one as good.

  3. Arun Kumar

    Very detailed to guide learn about keyword rankings. All these tools we can utilize to use for free. This guide is entertaining to read, and all these tips are anyone can efficiently implementing for their growth. Thanks a lot Harsh for sharing these kinds of awesome stuff.

  4. Peterson

    These are all really great tools! I use SERPs rank checker for quick one-off checking and AHREFS for regular long term projects. I like AHREFS because it gives me the keyword tracking and link building progress snapshot all in one place.

  5. Faiza

    I personally think SEMrush is one of the best tool to check keyword ranking, As an SEO the only thing I add on top of SEMrush is backlink tool. Thanks for sharing the list.

  6. GodSon

    Hi Brother, Nice tools and my suggussion is to use Google SERP tool for unlimited free search for any website upto 500 possitions per keyword.

  7. Bright Joe

    Hi Harsh bro,

    Thank a lot for sharing these websites. I used to use SERP’s position checker, but it seems not to work now. I don’t know how, so I needed some other sites similar to this.

    Thanks a lot, can’t thank you enough! It really helped.

  8. Mandy

    Hi Harsh,

    Thanks for your great article.

    I have a quick question: I have searched a specific keyword on one of the keyword ranking websites (SEOCentro) and the resulting rank for my domain is 2 however, when I search the keyword on Google search engine, it came up as rank 5.

    My concern is, which site is more convincing? Could it be possible that Google will only pick up the latest ranking a little bit later than SEOCentro?


    1. Harsh Agrawal

      One factor that really matters is for which geo-location are you searching for. Your Keyword ranking would differ based on Google country based search. Especially when you are logged in & searching for Keyword ranking, it would differ a lot. One reason is; you would see few social media posts (G+) too in the ranking, which others (Keyword rank checker websites) might not see.

      You need to check keyword ranking based on your target country.

      1. girdhar

        how we can check keyword ranking in target country

  9. Loretta

    These are all really great tools! I use SERPs rank checker for quick one-off checking and AHREFS for regular long term projects. I like AHREFS because it gives me the keyword tracking and link building progress snapshot all in one place.

  10. DInesh

    Hello Harsh,
    It was a nice article, Is there any website which shows keyword ranking for multiple search engines, Such as for google.com, Google.in, google.uk in multiplel geo locations?? thanks in advance

    1. Harsh Agrawal

      Yes, SEMRUSH offer this feature.

  11. Pratham

    Great Article. I’ve used Smartserp for Keyword ranking check. It worked well but didn’t find it 100% accurate.


    Thanks for the information provided .I want to us ahref but its too much expensive for new comers like me
    Can you suggest me any tool like ahref at low cost?

    1. Harsh Agrawal

      Hey Rahul,

      You can start with Google keyword planner

  13. Shukhwant sharma

    Awsome Post. Semrush is one of the best keyword Ranking Tool. Thanks for sharing this 🙂

  14. shailesh shakya

    I love SEMrush Tool. but It is so Expensive. So I can not afford it. but as I would able to Afford it, I definitely Buy this tool.

    Awesome Post!!

    Thanks for sharing

  15. Shruti Thakur

    Accuranker and SEMrush are good tools to use but I also use SERP Lab sometimes for checking the rank of Keywords.

  16. Jade Tran

    Thanks for your article. This so useful. I use SEMRUSH to check keyword.

  17. Sam

    I have been using semrush to get keywords for my new website, I really hope it turns out to be success coz I am giving my best shots on it.

  18. John

    Nice list of tools. Will try SEMrush.

  19. Mike

    I like the 3rd tool Google rank checker very much. Gives accurate results for major countries listed. I have to check 3 countries for my websites and this tool is easy to use and always reliable. By the way iwebtool.com is down please remove it from the list. Their website is closed forever it seems. Thanks for this list very useful for me.

  20. Wahyu

    I usually prefer google tools because it’s free and trusted, but way you put Semrush number 1 on the list, is there any reason of this ? or it’s just your subjectivity, I also use Simple rank checker which recommended by my friend, it’s quite an easy tools too. anyway tank’s for the post god bless.

    1. Darren

      Position tracking in Google Search Console doesn’t seem accurate. I’m thinking some people in the company are logged into a browser with the business listing favorited and search keywords causing the website to display (and be recorded) at the top position. Still, maybe it should be on this list.

      SEMrush is a complete solution offering more than position ranking. Try out the free trial to see what it has.

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