It was one scary night, when Google decided to roll out a wild animal on the farm of Bloggers call Panda. When ShoutMeLoud got hit by Panda, I was stunned and realize, I must be doing something wrong that’s why I got hit and similarly any other blogger who got struck by panda traffic drop, we must be making mistakes in terms of anything (Content, SEO , Backlinks), and that’s why Panda hurt him hard.
Anyways, now since there is no escaping from Google Panda, we have to work and fix content and blog and make it a Google eye candy. Here I’m going to list few Google panda WordPress plugins, as I named it..You can use them to fix your site and make your blog panda love blog.
Why you need These Panda WordPress plugins?
These are normal SEO plugins that we use but I’m listing them on one place, so that you can do a specific job with them and make sure your blog is SEO error free, and your blog starts getting same traffic from Google search. One thing, which you need to make sure that journey to a panda recovered blog is going to be painful and you need to work overtime for coming weeks or may be months to learn, understand and fix things.
I will try to explain the usage and how to use these panda plugins and start fixing your site. You can also refer to my Google panda recovery guide to get in depth information about why your site got hit and how you can fix it. Little shameless self promotion here, you can also opt for my personal SEO coaching program to learn everything in person or on Skype.
A hopeful world of Google Panda WordPress Plugins:
Alright, let me give you little hope and tell you honestly, recovering from Panda is not a rocket-science but your Blogging life is not going to be the same. You have to truly understand the concept of quality content and promotion. More over, Before we move ahead, I highly recommend you to read following articles:
So, lets kick start our list of Google panda WordPress plugins and start using some of them to fix our websites ASAP. But before we move ahead, lets see this scared panda for fun:
Broken Link checker:
If you are hit by Panda, it’s time to analyze your blog SEO structure and give a proper SEO friendly navigation to Bots. Specially, 404 pages and links are very common on old blogs and too many broken links hurt your blog SEO structure badly. Such 404 broken link works as a dead road for bots, and Broken link check plugin does the job by finding all redirected and broken links on your blog. I have already shared a tutorial on How to use Broken link checker plugin and it’s easy. <Download: Broken Link checker>
Call me Lazy or call it lack of time, but this is one plugin which I have been looking forward to write as a review here. I started using this plugin since October 2011 and I can see changes in traffic for ShoutMeLoud. Hold on, this plugin is not any magic plugin but this plugin helps you to target Keyword and improve SEO score. Few features like LSI words, become an essential element for On page SEO and this plugin does the job perfectly well. It’s a paid plugin but worth every penny. You can see the video and how this plugin works on their download page. <Download : SEOPressor>
Internal Linking plugins:
If you are thinking, why we need such plugin, then think about Wikipedia. Have you seen how strongly they interlink their pages and that’s one of the reason for amazing SEO juice of all page and less bounce rate. WordPress Insight plugin let you search links from your blog, Wiki, Google and few other sites. In short, this plugin will help you to add more value by finding and adding reliable links.
SEO smart link on the other hand put your internal linking strategy on Auto-pilot. You just need to configure once and it will auto-link existing and future post with your target Keyword and link. Very useful and highly recommended plugins for better internal-linking.
SEO Search term tagging 2:
This plugin offers two features : i) Show incoming search key term below post which helps in increasing keyword density and ii) Find blog post not getting any search engine traffic.
I recommend you to ignore the first option and don’t even use it. As using automatic Keyword tagging software might be considered as over SEO optimization and Google penalize for such thing. I’m more interested in second feature which let you identify thin content which is not getting any traffic from search engine. Now, it’s not necessary that post which is not getting and Google traffic is low quality content, but there must be something wrong. May be no keyword targeting, may be duplicate content issue or could be any more. Now, you can always re-edit and re-promote it after adding more quality to it. Another highly recommended plugin for finding posts which is not getting search traffic. SEO search term tagging 2>
Robots Meta WordPress plugin:
Earlier getting more pages in search engine index used to drive more traffic but now it’s all about quality. I have already talked a lot about keeping WordPress tags and WordPress categories as noindex and similarly all other useless pages and posts like Author page, Archive page as noindex. In short, let Google index only those posts and pages, which add value to search engine. Robots Meta plugin let you add noindex tag on site and also on individual post level. This feature is not also in WordPress SEO by yoast plugin, so if you are using that plugin, you can enable it features under Indexation settings. Else, read this guide on How to use Meta robots WordPress plugin.
WordPress Cache plugins:
There are many popular WordPress cache plugins, which we have discussed earlier. Panda is obsessed with page Speed and you have to make sure bots and users will be able to access your pages quickly. Specially, when you are using WordPress without any cache plugin, you will notice the slowness of the pages. These cache plugin helps to speed up your blog by great difference. If you can integrate CDN along with it, its like icing on the cake.
Admin Word Count Plugin:
Above I talked about SEO search term tagging 2 plugin which will let you find search-less blog posts. Now, if I look at my mistake, at the initial days of Blogging, I have written many posts which are like 100-150 words and they are the one which I can consider as low quality content. As they are missing many important things and in short there are many other pages which are on Internet, who have explained the same topic with great in-sight. So, my goal was clear to edit old post and make them better than the existing pages on Web. This plugin, helps me identify low word-count posts from WordPress dashboard. Simple to use and very handy plugin. Admin word count Plugin>
Missing SEO data:
Meta description plays a great role in search engine placement and to get more CTR. If you have old post with no meta description, or Keyword (If you care about meta Keywords), this plugin identify all the posts and you can quickly add meta description and Keywords. Very useful to identify all old posts with missing SEO details. Sadly, it support only few WordPress SEO plugins and no support for Thesis or any other custom SEO field users. At the time of writing, this plugin supports All in one SEO, WordPress SEO, Platinum SEO, SEO ultimate pack. <Download : Missing SEO data>
FYI, latest panda 4.0 update was launched on July 25-26th 2012, and they penalized more sites which were using private blog network. If you have been waiting for Google to start giving you traffic back without any change, it’s time you should start working on your backup plan or use above mentioned Google Panda plugins and my Panda recover guide to start fixing your site.
Bonus tip: Remove date from meta description in SERP’s. Specially if your content is evergreen, removing date will be a good idea else you may face low CTR issue. Imagine, for any search query, What will be your click pattern: A post published in 2012, A post published in 1997 and a Post with no date.
Well, these are some of those WordPress plugins, which I believe, everr Panda updates affected blogger should install. Also, if you are using any automated software like Auto-blogging tool, Keyword insertion and so on, avoid using them. Even if you are lucky now, you may never know what one wrong did can penalize your year old hard work.
If you know any more Panda WordPress plugins, that you think every WordPress blogger should be using, do let me know via comment.
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