10 Killer Tips to Improve Page Rank of a Website

As a Blogger, you must have been aware of Page rank. Page rank is just a ranking factor but it’s still an important metric to judge a Website credibility. Before, I start sharing my tips to improve Page rank of your Website, let me give you an introduction to page rank.

Page rank, is a ranking system from Google, in which they give any point from 1-10 to a website. A new domain (recently purchased) will usually have N/a or 0 PR. 1 being the starting and 10 being the best point in Google page rank system.

Page rank is directly or indirectly related to your site quality and backlinks. More site trusts you and link you, your site will have better credibility in Google eye.

Though, it doesn’t mean you go to Fiverr or use some SEO service to build tons of backlinks over night and in no time, Google will ban your site from search.

Why Do You need to Improve Page Rank?

Let me make some sense to you and let you understand why page rank is useful for your site. Though, many people says, page rank doesn’t matter in terms of traffic and it’s true. There is no direct relation with PR and traffic, but having a good Google page rank shows that this is credible site.

You need to plan out everything in terms of what all factors, you will be working on to improve page rank. Webmasters with experience in online businesses realize the benefits of a Page Rank.

There are many advertisers, who would like to sponsor a blog post on your blog, but they look out for high PR. Better the Page rank is, you can bid higher for ad spots and sponsor ship post.

More over, when other bloggers see your site with good page-rank, they don’t mind linking to you next time, as they will see your site as a credible source.

Improve Page Rank
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Google PageRank is a value that identifies each page of the site based on the importance of the Internet page. This is a scale of 0-10, with 10 considered the most important factors and is determined by the quantity and quality of incoming links, and more.

Usually the pages of high-ranking effort to appear higher in search engine results if they are optimized for the particular keyword.

Here are some tips to improve your PageRank and get the associated benefits. I’m not covering some basic tips like Submitting your sitemap to webmaster tools, using SEO optimized theme like Astra theme.

10 Tips to Improve Page Rank of any Website

1. Unique SEO optimized content:

First of all, the most important step is to create a good unique content for your site or the blog. Search engines love quality and unique content which is been updated on a regular basis and the search engines will crawl your site very often. The fresh content of your site will attract other webmasters to link to your site that will give you a precious one way inbound links. More over, after Google recent post algo, it’s important to have a blog with a decent updated post every month, as you might see your site ranking dropping in search. Maintain a post frequency and make sure you spread your content via social media channel.

 2. Use heading tags and Keywords:

As I mentioned above writing high-quality post will help to rank better and it’s true, but at the same time you need to be found on Google. The best way to be found in Google is by putting yourself in page 1. Obviously, this can be done by few things: Keyword research > SEO optimized post > Social media promotion > Backlinks. So that’s the shortcut way, but now the most cruicial in this is optimizing your content for certain Keyword.

Here is a useful post, which teaches how to do onpage SEO optimization. Basically, you need to take care of your heading tags like H1, H2, h3, Keyword placement, Keyword density and so on. You can use plugin like SEO writing assistant for better optimization. You can refer to post on Onpage SEO:

 3. Backlinks

The most important player in this exercise to improve Page Rank of a website or a blog is the inbound links for a particular site. In fact, the success of the great Google page rank is highly dependent on the number of inbound links to a page.

Not all links are equal when it comes to backlinks. Links to high PR sites are more valuable than low PR sites, but these inbound links should come from relevant sites to have a beneficial effect on the PR.

Harsh has already shared a post on how he boost a website PR to 3 with no content by blog commenting, which you can read here.

Backlink generation is not a tough task and we have already learned 51 ways to get quality backlinks, but for your convinience I’m sharing some quick and easy way to get backlinks:

  • Guest posting
  • Forum posting (With signature)
  • Broken link building
  • Email outreach

4. Article directory submission:

Write the high quality of articles to the popular and high PR article directories with a link back to your site in the bottom of the article at the resource box.

Some times These articles will be taken by the webmasters and they will publish on their website that will give you a precious one-way inbound link to your site. Google considers these links as the popular votes for your blog or the site and inturns it will help you in increase Google page rank.

Though, after panda backlinks from Article directory is not considered as a high backlink, that’s why I recommend to prefer guest posting. But at times, when you need to get quality links in little time, Just to improve page rank, article directory is a good idea.

But before, we move ahead I would suggest you to look into this post:

 5. Submit blog to Web directories:

A simple way to improve the PageRank of the site is to submit the site or the blog to an appropriate class of high-ranking web directory.

If you submit your site to more directories you will get more backlinks, which will increase your sites chance of ranking high in the Google.

6. Ask other blogger to link to you:

For many this sounds like what I’m saying, but believe me there is nothing wrong about letting other bloggers know about an awesome researched article you have done.

For example, if you done a great researched article on Getting page rank with 0 backlink, you can tip for that to other bloggers, who write about SEO or page rank, and you might be lucky to get some high-quality backlink.

This is what I did couple of twice, I covered some breaking news like facebook launching new photo viewer, and I tipper that to site like mashable.com, all facebook.com and they covered it with a backlink, which is a high quality backlink.

More over, getting a mention on good site, also attracts more links, from the reader’s site.

7. Organize Blog contest:

Blog contest is like easiest marketing formula a blogger can follow. Being a blogger, you can find many product related to your niche and you can run a contest like write a review and link to your blog, or do social bookmarking  which helps in better ranking. I also suggest to look out this guide on getting free Blog sponsors for contests.

This way, with a contest you will not only earn backlinks, but also it will add into your branding of blog.

8. See your site in search:

A proper site structure is very important for a SEO optimized site. You need to make sure, Google indexes your site properly and indexing all your content.

First do a search in Google.com with following term :  Site:domain.com

Replace domain.com with your site name, and go to the last page. If you see omitted search result option, click on it and see what all useless pages now Google are showing.

If it’s category and tag pages, you can noindex them using Yoast SEO plugin. If your wp-admin, wp-content are indexed, you can stop crawling using WordPress robots.txt.

9. Fix broken links:

This is one thing, which I highly suggest you to do to keep your blog more search engine friendly.

You can use plugin like Broken link checker for WordPress, or Broken link checker websites to identify all broken links and fix them.

You can also use Webmaster tool to find all broken links and pages linking to it, and work on changing the links or setting up 301 redirection.

10. Strong Internal linking:

If you have been following Wikipedia SEO strategy, I’m sure you must have seen strong internal linking of Wikipedia. Probably, one of the best example for a proper internal linking.

When we talk about Internal linking, in simple word it means you should link to your older post from your new post. Not only that, make sure you add it with proper anchor text.

Check out: Best WordPress Internal linking plugins

For example, check out this post and number of pages I have linked.  This helps in better indexing of internal pages and as well as increase SEO ranking of the target keywords.

There are many others way, which you can do but mostly it’s backlinks which helps.

Try to maintain a consistency in back-link building process, which makes it very effective, else too many huge spikes might be a bad idea.

You can use backlink checker tools to see how much is your back-link, and you can set a target to get more backlinks and start working from today.

Do let us know what are you doing to Improve page rank for your website?

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Authored By
A Blogger, Author and a speaker! Harsh Agrawal is recognized as a leader in digital marketing and FinTech space. Fountainhead of ShoutMeLoud, and a Speaker at ASW, Hero Mindmine, Inorbit, IBM, India blockchain summit. Also, an award-winning blogger.

47 thoughts on “10 Killer Tips to Improve Page Rank of a Website”

  1. regular update + commenting on high traffic blogs + onpage seo optimzation + the ways mentioned by you.
    Already get the PR 2 with no content and till date there will be no PR update hope new year bring some good news to me 🙂

    1. @ Vivek – Good luck bro. keep it up. Have seen your blog and get inspired.

      @Bharath K Bharath – You are going quite well with your great articles. Love to read it. Greatly written using simple words. Thanks.

  2. nice tips.. I would like tell anther thing
    after publish a blog post twitt the post and also do some social bookmarking

  3. I really don’t find a good reason to work towards building up pagerank.I would rather love to put in more efforts marketing my blog and raise traffic.

    BTW most of the practices overlap and thus we can build up traffic and pagerank at the same time.

    Moreover, Pagerank is pretty important to attract advertisers and guest bloggers.

    1. I agree with your Karan. Its time to leave page rank and concentrate on Domain authority and branding in social media sites.

  4. Great tips. I have been following them for a while, although because I have limited time I haven’t been focusing on writing article and submitting my blog to directories.

    I have a question for you. I have been focusing a lot more lately on linking internally on my blog between blog posts, will it be any useful for seo and PR?


    1. If you have not than start it.

      Start with 4 or 5 because this is quite useful and you will notice the positive changes soon.

  5. Hey Bharath

    Nice article but this will be more great if you will add resources as well.

    Like when you talked about the Article directory or Web directories than you should also add YOUR trusted list.

    In this way this will be more beneficial and your readers can start their work immediately.

    Now they have to search for those Article directory or Web directories and than they can proceed and let me tell you 80% of them and their desire will die in search procedure itself … lollzzz

    1. Hey brother Akash …blogging helps you to show the how working direction. Its upto u how much you putting you efforts to achieve you target which you must have set..

  6. Thank you..trying all sort of things to get backlinks..plss suggest the right way of backlinking and where to get the best..

  7. Dear sir i love this article,Thanks for all the tips.i am following these tips !! hope in the next update i get a better rank !!! thank youuuuuu!

  8. I am interested in SEO. This awesome article is very helpful to me. Thnx 4 sharing your realtime knowledge.

  9. Google PR is one of the way to show off our blog popularity. My blog PR is 2 and I would like to increase it 🙂 I have taken some measure in doing it.

    Waiting for next Google PR update 🙂

  10. I’m following same Steps for the Increment of PR & Alexa Rank the thing is my Alexa rank is increasing day by day and the PR is still static .. What should I do..?

  11. Govind Choudhary

    Hey bro,i just checked my site on google by using site:domain method as you said and in the last pages its showing some pages with links written 0 on them, that of neither categories nor tags.How can i remove them??

  12. Yes, Page Rank is important and useful, as it adds credibility to the site. Having a decent Google page rank is good and ofcourse higher would be better. Thanks Bharath for this interesting article on tips to improve Page Rank 🙂

  13. Hi, After google PR update two days earlier my quest to increase the PR of my blog jumped. I have been searching for ways to improve Google PR from last 24 hours.

    Mr. Author as you shown the creating backlinks is much much important. I got to know that commenting on do-follow blogs is valuable. I want to ask you that how we will know that a particular blog is Do-follow or No-follow???

    Waiting for your response

  14. Internal linking is the best way and we shouldn’t ignore this. Two advantages – Old posts gets new life and useful for better indexing.

  15. Nice post on page rank. It will also be good to mention about Page Rank drop. If we put many links to other websites passing the juice, we will surely loose our Google Page Rank. The page rank will leak into those other websites. I think in permanent redirect (301) also it will happen. I got some experience in my website pages. Google web spam team have recently updated some strict rules in Google Page Rank drop due to too many links with passing the juice. They have said in web master forum and it can be avoided only by adding “no follow” attributes to the links. They have decided to add these strict regulations as they are against selling the links and link farming schemes. Google’s decision on PR drop affected the PR of thousands of directories and it indirectly affect millions of websites and page who got back links from those directory pages.

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