In digital marketing, social media presence plays a key role.
For businesses, it is very important to manage multiple social media accounts and monitor their activities.
SocioBoard, the open-source social media lead generation toolkit makes all this work easier for digital marketers. Being an open source tool, it will likely come up with even more brilliant features in the near future.
Starting from a free “basic” plan to an expert-level “platinum” plan, SocioBoard offers its services to many SMBs and entrepreneurs. This beautiful tool suite offers flexible social media services and precise analytics to marketers and helps them with the growth of their business.
Let’s have a look at the overview of SocioBoard’s features that make social media lead generation simpler.
Social Networks Supported:
- …and Google Analytics
Features of SocioBoard: Social Media Lead Generation Toolkit for Businesses
The features of SocioBoard meet the basic requirements of social media marketers. That is, marketers can manage multiple social accounts and automate their activities. SocioBoard also offers additional features that can boost your social campaigns.
Here are the features of SocioBoard:
The message feature contains four options in its drop-down list. They are:
- Smart Inbox
- Inbox Message
- My Tasks
- Sent Messages
There is also a filter on the right side of the dashboard. With this filter, you can select the already added social profiles and add some other accounts as well.
With “Smart Inbox”, SocioBoard gives you an alert whenever an action is done on one of your social profiles. For example, when someone follows you on Twitter, you will get a message stating that someone started following you.
You’ll also receive the follower’s data like their follower and following count as well as their bio. This is what that looks like:
You can get these messages for notifications, retweets, @mentions, and new followers. You can manage these messages and profiles in the filter.
This is the normal inbox where you can see the direct messages you receive on various social media profiles. In the filter, you can select which social accounts to view/add new accounts.
Working as a team is the driving factor of an organization. With the “My Tasks” feature, you can assign and schedule tasks to your team members.
On the right side of the dashboard, you can see the “Manage Tasks” tool, where you can see “My Task”, “Team Task”, “Completed Task”, and “Pending Task”.
This is helpful to see only the tasks you want to see on the dashboard for a specific social media account.
This shows you all of the sent messages from the selected accounts. You can manage the accounts through the filter located on the right side of the dashboard.
The drop-down list of this feature contains the list of all social networks that are supported (e.g. Facebook, Twitter, Instagram, etc.) Under each platform, you can see the accounts that were added. You can select an account and see the feed on the wall of that account.
In the above pic, you can see that we’ve selected a Twitter account. So, the news feed and Tweets of that account are shown.
Like this, you can see whatever feeds you want to see. The switching process is very simple.
Publishing is an important part of social media marketing.
You have to maintain good customer relations. You should do small things like wishing your customers a happy birthday or a happy (some other day).
You can schedule this task and save a lot of time. The drop-down list of this menu contains:
- Schedule Messages
With this feature, you can schedule your messages and send them to multiple users at one time. It gives you a huge text space of 5000 characters, so you can compose a detailed message.
On the top-right corner of the tab, you can select the social profiles to which you want to send the message.
You can schedule the message now or you can save it to drafts and schedule it later.
In the SocioQueue, you can see all of the messages that are scheduled.
You can get complete details like the text of the message, who the message was scheduled to, and what the status is. You can search for messages using the search bar.
If you want to delete or edit a message, you can easily do this from here.
You can see the messages that are set as drafts by you. You can schedule them to be sent whenever you want.
Marketers should always expand their social community. So searching for targeted users is an unavoidable task.
With “Discovery”, you can search for users based on a keyword. SocioBoard enables you to make this search from a single window so you do not need to switch platforms.
You can also see the search history. Here, you can make and refine the perfect search with different keywords.
Measuring your social media performance is an important thing which enables you to come up with efficient strategies.
SocioBoard gives you deep insights into your social media activities. You can see individual reports like Facebook reports, Twitter reports, and combined group reports.
In Facebook reports, you can see things like demographics of your followers, what kind of content works best for you, who is sharing your content, etc.
With Twitter reports, you get to know the engagement stats, follower count, amount of new followers in a certain period of time, how many retweets you got, who your top five followers are, etc.
This is really cool.
Here, you can attach a link to a webpage (website/social media page) and fetch content from that link whenever a new post published. Then you can post it onto your selected social groups or pages.
When you click on the “Actions” button, you can see the option for “Add Shareathon”. By clicking on it, you can add the source of the content.
With this feature, you can post on multiple pages at a time.
With this feature, you can post on multiple groups at a time.
- Automated RSS Feeds
When you want to add the RSS feed of a website, you can make this process automated.
With the “Automated RSS Feeds” feature of SocioBoard, you can automatically post the desired RSS feed on your desired social media accounts.
As shown in the above pic, you can paste the URL for the RSS feed and then add in the social accounts that you want. Clicking on the “Add RSS Data” button, you can post the content on your selected profiles.
- Sentiment Analysis
With this feature, you can get to know the response of the social media users for your social pages.
When someone mentions your name in their posts, or retweets your tweet, you can see the response of the users for that post.
You can select the profiles and the type of the messages for which the sentiment analysis should be shown.
Just like any other wallet, you can maintain cash and make purchases through SocioBoard’s E-Wallet.
You can add money to the wallet by clicking on the “Add Money to Wallet” button. You can also receive from and send cash to others while ultimately transferring the wallet money to your bank account.
This is a promotional feature of SocioBoard.
You can invite your friends to join SocioBoard through an invitation link. When you click on the “Show Public URL” button on this feature’s dashboard, you can get the invitation link.
By sending this link to your friends, you can invite them to join SocioBoard.
But, what’s the benefit for you?
Whenever a user joins through your link, you will be getting a commission sent to your wallet. Whenever they make a transaction on SocioBoard, there will be some extra commissions for you.
Generating quality and relevant content for social media accounts are important and usually, somewhat hectic.
But with the BoardMe feature of SocioBoard, you can easily search for relevant content from a single dashboard.
Hovering on the “Actions” button, you can see the “Add a Board” option. Clicking on it, you can create a board where you can add hashtags or names of social profiles.
Once you add the board, you can get content from any social network or webpage in which the hashtag or name is used.
About the UI:
The user interface of SocioBoard looks cool. The navigation of this tool is user-friendly. The main menu is located on the left-hand side of the dashboard. You can manage all of the essential things like Publishing, Messaging, Discovering, and Analyzing from a single window.
The moment you log in, you can see the summary of all your social media accounts on the dashboard. From here, you can easily decide your next steps.
For SMBs, the cost of a tool matters. But beyond the cost, they want good features as well.
SocioBoard is the best choice for marketers who want better services at a better price. The new features of SocioBoard like Smart Inbox and Shareathon are the best-in-class features.
Every minute is important for marketers and these features are very helpful in this regard. In any aspect, SocioBoard is a great choice for SMBs and entrepreneurs.
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