Blogging is a business, and every business needs an effective plan. Whatever is the nature of the business, that doesn’t matter but there should be a plan. Business Plan describes the current status of an existing business and provides guidance for future forecasting. Thinking about the past will not make your blogging business successful. If you want to establish your business then you must think about the future. As said by a well know author “You can never plan the future by the past”, so keep in mind this popular quote and start an effective business plan for your blog.
Effective Business Plan for Bloggers
The first thing you should ask from yourself is that what is your mission. What exactly do you want to achieve, and what are the available resources that can help you in achieving your goal.
As a blogger your goal is ‘Profit OR Earnings” and for that, you must first think about your vision. You should know about your readers, their nature and their needs. If you fail you might be heartbroken, but if you never tried, you are doomed.
2. Brand Name
Branding your business is the most effective step in a business plan. For example just look at the brand name of this blog that is “ShoutMeLoud“, now this is what you must think about. First brand your blog with a name so that your readers can use your brand name as your reference.
3. Goals and Objectives
Of course, your goal is to earn as much as you can, and establish your brand name just like “Problogger“. You will not make money if you fail to divide your goal into objectives. Find all the available platforms that can help you in your blog promotion. Divide time for every objective, For example, Posting Time, Promoting Time, Correction Time etc and then Resource Allocation, that is which platform you should use first for your blog promotion etc.
4. SWOT Analysis
This is one of the most important steps for a business. As a blogger, you must point out S= Strength, W= Weaknesses, O= Opportunities and T= Threats related to your blog.
If you think you have a particular ability and you are expert in that, then this is your strength. This will give you a brand name in that field.
If you think you are weak in any area, then try to overcome on your weaknesses. In this way, you will get extra benefits and you will be able to utilize all your expertise.
If someone is giving you free domain or hosting, articles, advertisement package etc that is the opportunity for you. Or if you think there is something available for your which can help you in your business, then point out all those ways.
If a business has more competitors, need more struggle and you want to compete with that business. There are the threats for you. If there are some threats for you if you start a “Blog” on a topic, then don’t go for that. Point out all the threats and then make a decision.
5. Financial Plan
Without finance, no one can start and promote a business. During developing a business plan (For Blog) you should think about your budget. If you start your blog with a cheap Web Hosting then it will not be effective for your blog. Starting a blog with reputable Web hosting like Bluehost will give you a lot of benefits. All such decision are only possible when your budget is high and you are in the position to afford high-quality services for your blog. Effective Business Plan depends on your budget, the high budget will give you more effective business plan for your blog.
In the end, if you wish to make a living out of your Blog or want to see your blog at the next level, a business plan for your blog is what you need. For your success!