In general, selling direct ads are more profitable than using any 3rd party sites like BuySellAds.
But this depends on your niche and how you are going to get advertisers.
We have already shared 5 working tips to find direct advertisements, but many people still find it hard to sell direct ads.
Even though you have a quality website and you are getting a good amount of traffic, you still may be struggling.
Here’s a question:
- How do you shop online?
Whenever you see anything interesting along with a “Buy Now” button, after doing your due diligence, you will probably buy the product directly.
The same goes for selling direct advertisements. When a potential advertiser lands on your blog, despite finding your blog as a good place for their ads, due to inadequate information, he or she might jump to some other site.
Having a direct buy option will create a significant difference.
The OIOpublisher WordPress plugin will help you sell your ads directly. Your potential advertisers can see the available ad slots along with a price, and if it appeals to them, they can quickly place the order.
This completely automates the process of buying and selling ad spots and lessening your hassle.
Advantages of the OIOpublisher Plugin for WordPress:
Unlike other ad manager plugins, OIOpublisher offers some unique advantages:
- Automation of buying and selling ads.
- Free listing on the OIOpublisher market place.
- Tracks clicks and impressions.
- Unlimited website option.
- Free lifetime support.
- Backup ads.
I have been looking into this WordPress ad manager plugin for a long time, but I never got to explore it in-depth because the BuySellAds marketplace has been working well for me.
There is no doubt that BuySellAds is one of the best marketplaces for advertisers and publishers, but BuySellAds is very niche-centric. For certain niches, you won’t be able to sell even a single ad slot. In such cases, using an automated process for selling ads is something which will work much better.
Here are a couple of screenshots which will show how your potential advertisers can directly buy ads using this plugin:
- How many advertising opportunities have you missed because of a delayed email response?
- Does an automated process for selling ads sound appealing?
If your answer is a lot and yes (respectively), this plugin is what you need.
The OIOpublisher plugin is a premium WordPress plugin and it costs $47.
USE COUPON CODE: SUM15-SML to save $10 on your purchase.
Do let us know how are you dealing with direct advertisements. Are you using a plugin, BuySellAds, or some other method? Share your experience in the comments!
And don’t forget to add an advertisement page on your blog. You can check out ShoutMeLoud’s advertisement page as an example.