How do you advertise your blog online? Is it through social media? But how do you use social media to your blog’s advantage?
Today, social media is the most explored platform. Everybody is on the social networking websites. Bloggers mostly use social media as a strategy to market their blog. But the question is how do you use it in a way that the blog attracts more and more users? You need to have good content. The more people like your content, the more opportunities you will have to expand your audience. Each time your audience interacts with you, it gives you an opportunity to increase your social visibility.
But the question, I repeat, is, “How do you leverage social media to your advantage?”
We here at ShoutMeLoud will help you to get answers to all your queries. And that is why on last week’s #ShoutersChat we discussed ‘How to leverage social media to build an audience’.
We discussed everything from the ideal number to posts on social media to the favorite social media platform of bloggers. We also talked about the traffic generated through social media and the various goals of bloggers related to social media in 2018.
Here is a recap of each question and the top answers by Shouters.
Q1. What is your social media? Why?
From the Shouter’s community:
#ShoutersChat A1: List is long, Twitter, Facebook, Instagram, Pinterest & LinkedIn. Facebook, because of my family, and most of my friends are there. I use @Pinterest @instagram because I love visuals. @Twitter @LinkedIn to connect with business friends and like-minded people.
— Deepanshu Gahlaut (@DpanshuGahlaut) December 16, 2017
#A1#ShoutersChat
Facebook just because of its experience and wide popularity.
Experience implies more useful features.— Bharath Mullapudi 👨🏻💻 (@Bharath020998) December 16, 2017
A1 Twitter because I can tweet my content in minimum words, put graphic quotes, and retweet good tweets #shouterschat
— Dr.Shivangi Aggarwal (@Shivangi_doc) December 16, 2017
Q2. How often do you post on your social media?
From the Shouter community:
A2. i post 3-4 intresting images and also post my articles randomly #shouterschat
— Rahul Reddy (@rahulbeyou) December 16, 2017
A2. Ideally should post multiples times a day if possible. We can always Automate Content Sharing because consistency is the KEY #ShoutersChat
— Mohd Adnan (@shoutadnan) December 16, 2017
Q3. What amount of traffic do you get from social media?
From the Shouter community:
#ShoutersChat A.3 I started my blog some months ago. I have nit huge traffic on it, but I am getting 60%+ of all traffic from social media.
— Ravi Dixit (@Staymeonline) December 16, 2017
#ShoutersChat A3: Third highest traffic for my website after @Google Search and Direct Traffic.
— Deepanshu Gahlaut (@DpanshuGahlaut) December 16, 2017
A3. I usually Get 30% of my overall traffic from Social Networks. This help me to increase my social presence and networking as well. #ShoutersChat
— Vishwajeet Kumar (@vishwa328) December 16, 2017
Q4. What social media do you want to focus more on?
From the Shouter community:
A4. Twitter, Facebook & Instagram Equally. Each platform has its own advantage and no one could afford to miss any #ShoutersChat
— Mohd Adnan (@shoutadnan) December 16, 2017
A4 Till now, Fb and Twitter, but as you said I should post on each platform at least once a day. #shouterschat
— Dr.Shivangi Aggarwal (@Shivangi_doc) December 16, 2017
A.4 I think everyone should focus on all social media sites because all has it's own advantages. I am also working on all. #Shouterschat
— Ravi Dixit (@Staymeonline) December 16, 2017
Q5. What are your goals with social media for 2018?
From the Shouter community:
A5. To maximise out the potential from all social media platforms and grab the chance to use trends in niche to gain followers & engagements #ShoutersChat
— Mohd Adnan (@shoutadnan) December 16, 2017
A5.To become an authoritative figure in the niche of parenting. #shouterschat
— Dr.Shivangi Aggarwal (@Shivangi_doc) December 16, 2017
Join Us Every Saturday on #ShoutersChat
That is it for this week. We’d love to see you in the next session of #ShoutersChat. The event takes place every Saturday at 7 PM IST.
Please take a moment to answer the questions on Twitter in the comment section below. We’d love to hear your thoughts!
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Hi,
I have a Website that presents famous quotes in beautiful images. For this, I have a good fan following on FB that is continuously growing, but the Web site traffic is low. I need an advice that in such situation where you get traffic on social media sharing, views and likes, how can we take benefit of that and use it to grow more? It’s not something for which user has to visit site for details. Can we monetize social media traffic like we can monetize Website traffic? How should I go about this? Appreciate your views on this!
Regards
I am in love with SML and i always visit this blog and its really help me. I learned a lot about blogging from here
So thanks a lot Harsh Sir and your team for this
Keep sharing and spreading knowledge
It’s realy amazing for me to participate in shouters Chat session & I got many ideas from this article, Wait for another article & like to join next #shouterchat and I’m waiting for next Day to join #ShoutersChat. Good Job, Keep going on #Harsh da
Thanks for sharing #shouterchat comments, I got many ideas from this article, I like to join next #shouterchat and I’m waiting for next Day to join #ShoutersChat 🙂
Hello Shouters!
I would like to contribute my answers here.
Q1. What is your favorite social media? Why?
– I don’t think I can pick just one at the moment. Right now I’m experimenting with Twitter, Facebook, LinkedIn, and Pinterest.
But, if I do have to choose one to be my “favorite” social network, I would go with LinkedIn. Reason is because there are so many entrepreneur on LinkedIn and it is easy to connect with them. You can build your network up to 15k connections, I believe. And it is super easy to build it up. I was able to build my LinkedIn to over 2k connections in just 3 weeks. The more people in your network the more people will see your Articles (you can publish articles on LinkedIn). That is another reason why I love LinkedIn, you can publish articles there and get some free traffic almost immediately.
Q2. How often do you post on your social media?
– Daily.
Q3. What amount of traffic do you get from social media?
– At the moment, I would say about 10-20% of traffic comes from social media. This is a low number for me. That is why I am working a lot these days on multiple social networks.
Q4. What social media do you want to focus more on?
– I recently started getting into Pinterest. I have learned a lot from work at home moms who are full time bloggers, and their number one social media for traffic is Pinterest.
Q5. What are your goals with social media for 2018?
– I’m going to be focusing a lot more on LinkedIn, Twitter, Facebook, and Pinterest. It is a smart idea to focus on just one social media at a time, if you have limited time to work on your goals online, but I do this full time so that is why I am able to work on multiple social networks at once.
I hope these answers help others!
Thank you everyone for the value!
Until next time!
Best regards! 😀
Social media can truly make or break you as a blogger and entrepreneur.
Point #1: Focus much more on posting non-salesy updates. For example, 9 out of 10 posts
should focus on personal anecdotes, opinions, interesting facts, humor, or anything
your audience might be interested in. Then, feel free to post the occasional soft or hard
sale.
In summary: If you keep posting nothing but self-serving material, your social media
account will quickly get stale and people will grow tired of you and your links. Thus,
diversity (not just quality) is key to long-term diversity.
Point #2: Don’t just friend people and then forget about them. Don’t feel satisfied merely
because your account is growing in numbers. Once you friend them, send a personal
message thanking them and/or asking about their day. Be genuinely interested in making
a new friend, not just another faceless follower.
In summary: Treat followers like real-life friends. Share their content, look after them,
and don’t treat them like just a number.
Thanks for the good read, Harsh and company 😉
Elvis Michael
Hello Harsh,
This was another great ShoutersChat session. It’s always been a great opportunity for me to participate in shoutersChat session held on every saturday evening. We all sharing our knowledge and views their. It’s also help us to connect with each other. Thanks for sharing this with us all.
Have a Great Day 🙂
Vishwajeet
Thanks harsh sir,
For mentioning my tweets in the posts and i am really exciting for the result of Giveways.
Will it be declare on Christmas?
Marry Chritmas and Happy New Year to you and all ShoutMeLoud team members.
You Guys are doing great work. I will share something to you in some days that will be my free ebook, i will like if you read it and give you feedback on it.