Substantially all the new bloggers face difficulty in getting traffic, even if they have some awesome content. They always have one question that “how to gain more Google traffic”?
When I say traffic from Google, that means traffic from search engine. These type of traffic is best for your revenue, as most of the search engine traffic is targeted traffic.
We have already seen some of the ways to drive targeted traffic without Google, and today we will be talking about traffic from Google search engine.
Today in this article I am going to tell you classic yet effective ways to get Google Traffic. There is no rocket science in blogging which can rank you high in Google or any search engine.
Even if you are writing awesome content but still not getting good traffic, then there is something you should check at your end. Let’s have a look at some of the ways to get a decent start to your blogging journey.
How to get Blog traffic from Google search engine:
Here I’m skipping some of the basic points like submitting sitemap and making your blog more crawlable. If you interested to read about these basic steps, check out getting organic traffic to your blog.
Choosing the Right Niche
This is the first and most important part. Ask yourself whether you have enough knowledge to carry on with the current niche of your blog or the blog you are going to start.
For example, if a newbie started on Blogging niche and published an article like “How to get success in blogging” then I don’t think that you are going to read it as you know that the blogger is himself not successful but giving tips for success for your blog.
I hope you get my point that you should go with the niche that suits your skills and knowledge, in which you have the knowledge to the perspicacity of the matter and can write for a long time. Be it gaming, gadgets, mobiles, health, etc. Remember that you need to be good at your niche for producing awesome content.
- Read: Single topic blog vs. multi-topic blog – What is better and how?
- How to choose niche for your new blog
- Few important points to consider while selecting niche of your blog
Write for Search Engines too
From the day one, make a habit of optimizing your post for readers & for search engines. Since you have just started out, you need to focus on all possible ways to get traffic. Perform Keyword research before writing, and make sure your article is optimized.
- Read: How to SEO-optimize blog post title for readers and search engine
- How to write perfect SEO optimized articles in WordPress
Focus less on your traffic stats and More on Content
Most of the new bloggers have the tendency to see their traffic stats after every few hours each day. As it takes a little time for your content to rank or get indexed by Google, you might not see a rapid change in your traffic.
In the end, you get upset/annoyed as you not getting traffic even after working so hard on your article.
I would suggest you to write 5-7 articles in a week, and then turn to your traffic stats for seeing the development. It will not only keep you away from fatigue away from your hunger of writing but also your morale will be high throughout the week while writing all your post.
Be Genuine, Write awesome Content
Write original articles of your niche that you get proudly say as your creation. Don’t copy the post from other’s site at any cost. Google hates plagiarism and your blog’s posts ranking in the respected search-engine will be affected unfavorably.
Not even re-worded/re-writing will do any good. Try researching for topics on your niche that is not easy to find but have decent search engine searches and accordingly use titles for your post based on keyword research which we are going to discuss in next point.
Write your articles as much as possible, especially for Blogging Niche. If you belong to Tech Niche, then focus on building good how-to tutorials for first few months.
Try sticking to one possible category in Tech, like mobiles, especially Android or Apple iOS or How-TOs of General Tech. Writing awesome content will not only improve your search engine rankings, but also it will help in getting quality back-links when people will give reference to your post for something that they are proving or helping someone within forums/communities, etc.
Use Google Adword Keyword Tool or any other Keyword research tool
I know that you might argue that why don’t you should go with super smart keyword research tools that are available for cheap in the market, but Google Adword keyword planner is enough for a decent start. I started with it and got good results as I concentrated on keywords for my title and post.
Now, you will probably ask, how to do that?
Let me show you, below is the pic showing the keyword tool from Google Adwords.
For example, I am writing a post keeping in mind with the title “using Windows 7”, but I search for “how to use windows.” And I got related suggestions with much more monthly searches both locally and Globally.
The number of the search globally is what you should focus on. More the searches, better the results you will get. Simply you try searching the search term while keeping in mind your next article’s topic. Search as a “reader” that what will help you in getting better keywords for your article, as well as article’s title.
- Read: How to use Google Keyword Tool for Keyword Research
- Killer keyword research tools for dominating a niche
Note: Google Adwords keyword tool os replaced by Keyword Planner. So don’t get confused and use Keyword Planner instead.
Use Yoast SEO Plugin! (WordPress only)
Start using Yoast SEO plugin that is free and quite effective, will fulfill your SEO needs. Make sure that you fill Meta description, Meta title section below your post of Yoast SEO. It gives the complete analysis of your mistake SEO wise. Just have to scroll down the finished article and click on the PAGE ANALYSIS tab under Yoast SEO after writing your post.
Don’t forget to fill alt info of the images you going to use in your article as you can get traffic via Image search based on the alt text too. As I mentioned above, this plugin is for WordPress only.
Promote more in Google+
Google gives a lot weight-age on their own social network Google+ activity of your article, so get more G+ by sharing a post in different groups. I have come across many people forming a small group of 15-30 for mutually getting the G+ benefit.
- One more tip : You can get you ample amount of +1 is by installing Google+ comment system on your blog, every time someone comments on your post anywhere on Google+ network, you will see an increase in G+ counts of that particular post.
- Read: A complete guide on How Social media impacts SEO
Don’t annoy your readers
Yes, this might sound harsh but don’t install any type of Newsletter subscriptions or Facebook Page Like pop-up. It seriously annoys genuine readers. Instead, place a Facebook Like box in the sidebar and for feed-burner/newsletter subscription option below the post.
Never use Traffic Exchange programs
Never use traffic bots, as they will decrease your Alexa rank or good traffic but in the eyes of Google you doing a big unforgivable crime and your posts rankings might go down eventually. Plus you won’t be eligible for their advertising program known as Google Adsense.
Promote More than you Publish!
Promote on different networks and if you publish at a rate of 2-3 articles per week, then promote more than you publish as it will help getting genuine readers.
Maintain Posting frequency:
Fix exact number of articles that you will publish every week. Write 2-3 post on the weekend to decrease work load and then publish later throughout the week. In recent Google Algorithm updates, blogs with a routine posting habit didn’t get hit much as others with irregular posting habitude.
It will not only help in increasing your domain authority and PAGE authority but also in getting your post indexed by Google faster the next time you an article.
This point is inspired by one of the article of ShoutMeLoud, and it’s really effective.
This is what I have done to achieve good results and experienced a boost in traffic.
Remember that “Content is still the king”, but a proper optimized content will ensure that you get enough traffic from Google search and other organic search engines. So write good content with the pinch of above tips and succeed !
This is a guest post by Amaan from Tech Anger. If you would like to write for ShoutMeLoud, check our submission guidelines.