When ever a visitor land on our blog we expect him to take couple of action such as subscribe to your blog, read more articles, use your contact form or take any action. If not, most of the readers will hit the back button or hit the exit button and leave your blog.
There are few things which you can do to ensure that your landing page bounce rate decreases and today I’m sharing one of the plugin call Zero bounce rate which is holy-grail for you to decrease the bounce rate of your landing pages. Specially if you are using PPC advertising from Facebook or Google AdWords, using this plugin can can make most out of those paid traffic, which are leaving your landing page.
Here is how this plugin works:
What this plugin does it, when a visitor hit the back button or about to hit the close button of the browser tab, this plugin will redirect the visitor to any page of your choice. This plugin works for all major search engine traffic (Google & Bing), Facebook or you can manually enter any traffic source.
Here is a video which demonstrate how this plugin works:
Another easiest ways to decrease down bounce rate of any website is by offering more posts on related topic. This will help readers to quickly find more relates posts based on topic of his interest. One simple way is by using related post plugin like YARPP, now here is another plugin which you can use along with Yarpp to decrease down your bounce rate.
When visitors come from search engine, they come for a specific query and when they don’t find the exact result, they hit back and goes to another domain. What you can do with this plugin is, you can add one of your top landing page or resource page and redirect them to that page when they hit the back button.
Technically, if your bounce rate is high, this is one plugin which I would suggest you to try but maker sure your website bounce rate stays low.