As soon as the porn industry gets involved, you know you’ve got success on your hands.
Today’s twitter seemed a little preoccupied – the pornbots have found Google+. Surely then this is the sign that it’s here to stay? Well, maybe. We’ve all been on forums where the spambots have taken over such that the moderators have struggled to cope. But it’s like a band finding that someone’s bootlegged their merchandise or is eBaying tickets to their gigs – before you get angry, you’re flattered. But will Google+ survive?
Anyone who was on G+ before it got famous can’t fail to have noticed the massive increase in activity over the past few days – which yes, has included some spam. Notifications were a problem at the outset, with some settings badly needing adjustment to prevent utter bombardment, especially for those with huge numbers of followers – some celebrities finding it particularly off putting. But those who have stuck with it have the satisfaction of having been an early adopter, and more than one “I was on G+ before it was publically available” pictures being +1-ed. It has to be said though that the experience is altogether more enjoyable now that it’s not just the usual digital hardcore hanging around.
Google+ vs Facebook
The survival of Google+ will depend somewhat on Facebook. The latter’s new profile page is actually okay – and it feels pretty odd to say that about a change to Facebook. But the new format isn’t due to be released until the very end of September, and in the meantime the changes that have been rolled out over the past week have been almost universally despised . In particular, as has become the norm for the Empire of Zuckerberg, it’s the element of privacy that’s causing the most concern. The twitter-esque feed that displays everything you do to a mass audience – not so great. Especially if you’ve got a stalker, a psycho ex or estranged family members. All of this, of course, is great news for Google, whose “circles” feature seems to allow more control than most Facebook users are used to.
Show Us The Numbers
Google+ haven’t released any official statistics as to how increased availability of the service has affected take up, although www.slashgear.com is reporting unofficial figures from Paul Allen that suggest something like a 30% increase in membership since it went public. At 43 million, it’s not a patch on Facebook’s membership, but if these figures are anywhere near accurate, G+ have had a pretty good opening weekend.
In the end, the only thing that will make Google+’s future any more certain is mass adoption, something which will also make it more attractive to brands, for whom pages aren’t due to be rolled out until later in the year. As the Facebook model proves, even if your users hate your format, even if they complain endlessly about what you’ve done, they’ll stay as long as their friends are still about. Though one big problem which Google+ has failed so far is attracting general (College, School, office) users to it’s social networking empire. Most of the time you will see only social media gurus being promoted or more visible on your timeline. More over, despite of simple privacy settings of Google+, Facebook oriented crowd is still finding it hard to get along with a complete new social networking site: Google plus. Only the numbers will tell if Google+ will survive – until then, it’s anyone’s guess.
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