Selecting a niche is tough for a newbie, and when you read a blog like ShoutMeLoud, Problogger or other similar blogger which motivates you for blogging, you end up creating a blog in the similar niche. Specially, when a newbie knows how a blogger is making money, he tends to copy the style to make money. I have seen this trend over the time, and have seen many making big out of it and many blogs dying in no-time. As a blogger, I know when a person picks a right niche, and especially when I see some one writing about “Blogging niche”, I could understand how original the article is, or how poorly that’s a re-write of post from another blog.
I’m not here to discourage you for blogging, but my idea with this article is to clear your head about niche you are picking in, and as a blogger if you are picking a niche like “SEO, Blogging, Internet marketing”, why you are killing your blogging future. And even if you wish to pick the same niche, how you should be picking it.
Why Blogging niche is not for newbie bloggers?
These days it’s common to see another new blog about “make money online” or “make money blogging”, and sad truth is it’s coming from someone who never blogged before or struggling to make his first 100 dollar with blogging. And if you are into this niche after making some money, you could totally understand what I’m trying to say here.
If you are an existing blogger, let me ask your first “What is blogging meant to you” and why do you blog at the first place? Is it money, is it fame or is it passion for something you like? I started ShoutMeLoud as a Technology blog, and later on shifted it to WordPress related articles, after a year I started covering articles related to blogging and SEO. I have never mentioned why I made this shift, and let me share this part of the story. For rest of the story, you could read my blogging journey.
I started blogging with my passion for technology. If you would browse ShoutMeLoud old archive, you will find articles related to torrenting, software’s and various computing tips and tricks. I”m not a teacher but I like to teach and talk about something I know, and things I’m confident about. It actually feels good, knowing how my article helped someone to learn something new, and that’s always been one of my USP (Unique selling point). When I made my first move to WordPress, I was a learner and I started learning new thing. I started learning about installing WordPress, found many new WordPress plugins (Which were actually old but were new to me), and started learning about WordPress SEO.
If I have to draw my timeline of the topics I covered in particular order, it would be:
Technology > WordPress plugin> WordPress in general > Facebook > Blogging > Make money online > SEO > Internet marketing > Business blogging > Social media > Branding and so on and on…..
I knew one thing, one wrong article could easily take away my credibility and trust that I have earned over the time, and more over how could I write about anything until I have now experienced it or used it myself. How could I talk about Dreamhost affiliate program, until I made my first $47 from them and got paid. Knowing something and actually using it are completely different stuff. If you look at the timeline of my niche growth, you would realize I started talking about things after I learned or experienced it. Even today, I don’t talk about things until I’m not completely comfortable with, and at time I disappoint my readers by saying “Sorry I have limited or no knowledge about particular query“. It’s better to say sorry and not passing a wrong information. Is int it?
Now, that was my story, which almost sums it up what I’m going to write here, and let me put everything in nice readable format.
Blogging is all about experience and passion:
Like any field, blogging requires experience. You can’t become an expert in one day after talking about how to blog or how to create a blog, because when you spend time on blogging, you will find many issues like “Writers block” “Blog getting hacked” “Stupid issues like replytocom” “Panda taking your site down”, and it’s actually mistakes and problems, that will make you learn new stuff. You learn all these things, when you actually face it, and not when you read it.
Think of it as : In a business school they teach how to do business, but you actually learn business when you start one of yours. When you make mistakes and when you learn from your mistakes. Now, if you start a blog on niche like blogging or make money online, without actually created one successful blog, you are cheating yourself rather than cheating your readers. If not now, in future your loyal readers will realize it, and will leave you. I’m not saying your blog will die or you will not make money, as this process will be on-going, and you will keep gaining new readers along the way -” A reader with 0 experience”, but imagine what will happen when that reader will actually create a blog after reading to your articles, and later he realizes what ever you told him was not utterly true. With time, you have chance to go back and edit the article, but could you really brain-wash a reader mind?
A good way is to: Start a blog on a niche that you are passionate about. It could be anything like technology, mobile, dog care, parenting, Finance tips etc… etc… Start something you have experience or expertise with, and is int it the same thing you going to write in a blog post call “how to pick a niche for your blog” ??
You get motivated and that’s why you write:
One thing which is very true about blogging is “You get motivated when you see others writing“, and especially when you start learning blogging and read a blog like ShoutMeLoud, Dailyblogtips, you get inspired, you get motivated and you want to motivate others in the similar manner. It happened to me at one point, and I wrote couple of articles after reading articles on big blog, and later got few hate Emails from my readers. Why?
Because those articles lack confidence, those articles lack experience and those articles are just a re-write. Yes, I learned it hard-way, but I learned it in time. Do you want to make the same mistakes again?
Niche like SEO:
One of the most common category in a “Blogging niche” is SEO. Do I really need to tell you how easy and how hard it is to learn and make someone understand search engine optimization? It took me 6 months to understand “difference between using Robots.txt and Noindex tag to stop indexing certain part of a website”, and I learned it after hit and trial, and making mistakes on my own blog.
Yesterday only, I got a call from one of my blogger friend who writes about finance, and he wanted to start a career in Web-developement and SEO. He was pretty confident about his SEO skills, as he was driving enough traffic from Google for his finance blog. So, we were having a friendly discussion about his future plans, and I asked him the same simple question “Robots.txt and Noindex tag”, and he gave me a straight face. He was not wrong with his attitude of starting a business in SEO, but when you are actually doing a SEO for someone, you are taking a big risk. Your goal not only changes to improving the over all SEO of your client website, but also to ensure that nothing goes wrong because of your action. He realized, that he still needs to learn, experiment and learn things.
Similarly, as a newbie blogger how could you give best suggestion for even a SEO plugin until you have tried all existing plugins in the market or at least some of the best once?
How to become a Celebrity of Blogging/SEO/make money online niche:
As I mentioned above, I’m not here to de-motivate you. I’m here to tell you what’s right and what’s not, and by the end choice is always yours. If you really want to get into this niche, give time to yourself. Don’t jump into field like make money online, SEO, Internet marketing without any prior knowledge. Blogging is all about experience, and you could gain it by running a blog. That could be in any niche that you are passionate about.
- Start 1-2 or 3 different blogs in a niche that you are interested in and passionate about.
- Try new things like SEO, monetize and see what works and what doesn’t. You will be amazed to find, half of the information you read on internet is written by freelance writers, which is usually a re-write of an original content by some well-known blogger and are outdated. Once you see things working for you, and you are ready to teach others, start a blog in such niche and share your experience.
- Don’t jump into niche like make money online from day one, as without any experience, you cannot become John Chow and make money by telling people how to make money online. First make some money via different methods, and then jump into such niche..
By the end there is no limit to imagination and making it big. All you need to do is “Be honest to yourself and than be honest to your readers”. What do you feel about newbies who jump into such niches without any prior experience or expertise?
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