What does every blog need in order to stay afloat? There are three main pillars to blogging, without them your blog will fail. The three main pillars to blogging are: the site, the content, and traffic.
Three Pillars of Blogging
The Site
In order to have a blog you need to have a site – some form of webspace and a URL to point to. You simply cannot have a blog without a website. Despite what most people think you don’t have to have paid hosting – or even a dot com to be a successful blogger. You can get free hosting at a number of sites such as wordpress, or blogger.
The Content
“Content is king” – I am sure you have heard that expression before. And it’s true, your content represents who you are as a blogger. If you think of your site as the “face” of your blogging career think of your content as the “voice.”
Creating content is a very important part of blogging. It is crucial to create content for blog updates, guest posting, article marketing, forum marketing, even blog commenting can require writing a few paragraphs. Without content your blog will fail, simple as that.
Traffic
Traffic is necessary to keep a blog afloat. Without traffic you are going to be working very hard for no benefit. Traffic brings a lot of interesting options with it. You can grow a community around your blog, you can monetize your blog, and you can build relationships through your blog. No matter what your reason is, getting traffic is a need – not a want – when it comes to blogging. You need traffic to fuel the fire, otherwise expect to get “put out” quickly.
How can this help me? You may be wondering. Well, consider this for a moment. If you have a blog go back and analyze these three pillars. What can you do to improve on them? And if your thinking about starting a blog, start thinking about how you are going to set it up, what you are going to write about, and how you are going to drive traffic to it.
Is your blog as good as it can get?
This is a guest post by Paul, who writes at PaulRoekle.com. If you like to write for Shoutmeloud, do read Shoutmeloud revenue sharing program.
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{ 11 comments… read them below or add one }
you forgot Two pillars like “active commenting” on other blogs to build backlinks and “SEO”
Well that is all part of the traffic pillar. SEO and commenting lead to traffic.
Well I got 2 pillars but my traffic pillar is like a WAVE sometimes high and sometimes very low.
Hmm comprehensive and very informative
*Like it*
Pillar ok…
but what about BA
Yes friend, Quality Content Means Traffic it leads to Money.
Nice Guest post by Paul.
I think the marketing should include in the list.
Good point dana “Marketing and promotion” are again good points which one should always consider.
I’m doing the best I could but the traffic stays the same all this while and never go up.. (according to google analytics) any advice?
Nice article as always.. thanks!
As I’m starting a new blog these pts. will be useful..though I have blogged previously but this is my first individual blog
Thanks for the compressive article!, but for a good blog we should have our own domain name and hosting in blogger or wordpress is not recommend.(seen in some articles) ?? which is true