social media tips

How to Be Authentic in a World of Wannabes

How to Be Authentic in a World of Wannabes

You log on to Facebook. Your wall, as usual, is flooded with updates from your friends. Also people you hardly know but have found their way on your friend list. Yet one thing is common. Almost 80% of these updates throw up photos, opinions and videos of everyone pretending to be someone they are not. […]

An Easy Strategy to Make Your Content Socially Sharable

An Easy Strategy to Make Your Content Socially Sharable

Sharable content is what you must strive for. It must be top class so that it can be easily shared with influential people and be link worthy. The truth is that the web is full of second-rate content which indicates that the writers are adopting the wrong approach to content writing that’s worthy of links. […]