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    e-commerce

    Amazon Prime Air : Drones Future of E-Comm Home Delivery

    December 2, 2013
    Amazon Prime Air

    Of all the tech companies around the globe, I love Amazon to the most. It’s not because this company reaches out to the masses or because it has maximum number of warehouses (96 in total in 2013), which they call as Amazon fulfilment centre, but it’s because this company is one of the most customer centric company. More over, what not to love about a company, when you know the Founder and CEO, Jeff Bezos used ...

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    Do Brands Effectively Help to Increase Conversions?

    June 21, 2013
    Brand the Badge

    What do you think is more important to influence your site’s conversion? Well, there are several factors that are revolving round your head. However, if you ask me, personally I believe that one of the biggest impacts is branding. Did this factor come to your mind? Well, I am sure it did, but somehow you did not realize its importance. The perceived value and the trust built through the funnel processes involve content and strong ...

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    The Importance of Landing Pages

    June 16, 2013
    landing pages

    Being an internet marketer, who doesn’t want to convert people into buyers?  These days, you might be seeing a lot of attractive landing pages which are often used to sell products. Not just selling products, if you have seen people who do email marketing, creating attractive and stunning landing pages is the thing they focus on the most. Even if you have invested a lot of time/money or both in the primary part, failing in lead generation and ...

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    PayUMoney : Create Online Store in India with Zero Technical Skills

    April 19, 2013
    Sell product in India

    Update January 29th 2014 : PayUPaisa is now rebranded as PayUmoney. When it comes to creating an online store in India to sell stuff, and collecting payment, we all know how much technical knowledge we need to get started. One way is to set up a proper E-commerce website, and integrate various marketing techniques to get the word about your brand. But, how about someone who is looking to create a simple online store, where ...

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    How to Save Money When Shopping Online in India

    April 5, 2013
    Save money on Online Shopping India

    Online shopping in India is increasing, and people like me prefer to order things online rather than going to shop and purchase it. Specially, utilities that doesn’t need physical inspection, they are lot easier to buy online now.With so many Indian e-commerce websites coming in, and specially if you are a brand conscious shopper, you will find amazing deals online. At the same time shopping online have it’s own advnatges and disadvantages. If you are ...

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    Explaining Sales Funnel For E-Commerce Websites

    February 27, 2013
    sales funnel system

    A sales funnel illustrates the system or process of how a volume of targeted and prospective traffic and leads came to finally purchase a product or service. Usually, the top of the funnel represents all the traffic that has entered into an ecommerce website which contains those who will become leads and those who will not. Where does this traffic come from? An ecommerce website has a lot of strategies to capture the traffic or ...

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    Who Says Doing SEO for Your Magento Site is Difficult?

    January 10, 2013
    SEO

    SEO is one of the critical factor for success of your E-commerce site and Magento being one of the popular choice for E-commerce platform, we need to work on proper Search engine optimization of your virtual store websites designed by Magento; only you need to know the tricks. Those involved with online businesses consider it as a real challenge to survive and draw customers from this web jungle. It is obvious that your shopping will be ...

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    The Future of SEO – “Dead” OR “Alive and Kicking” in the Coming Years?

    November 18, 2012
    Thumbnail image for The Future of SEO – “Dead” OR “Alive and Kicking” in the Coming Years?

    Here we are again … the age old debate about the future of SEO that fascinates many newcomers and greenhorns in the field of Search Engine Optimization or Internet Marketing. It’s been half a decade, when I got in this profession, and I remember reading some “SEO is dead” articles and questioning my decision of opting it as a career. It took me quite some time to realize that these “SEO is doomed” type of ...

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