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    conversion optimization

    Explaining Sales Funnel For E-Commerce Websites

    February 27, 2013
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    A sales funnel illustrates the system or process of how a volume of targeted and prospective traffic and leads came to finally purchase a product or service. Usually, the top of the funnel represents all the traffic that has entered into an ecommerce website which contains those who will become leads and those who will not. Where does this traffic come from? An ecommerce website has a lot of strategies to capture the traffic or ...

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    InstaBuilder WordPress Plugin: Quickly Build Squeeze-Sales Pages

    February 22, 2013
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    We all know the importance of squeeze pages, landing pages. These pages are the cashcow for your blogs, as it helps in building Email list, get more followers or it helps in increasing the sales of your product.One way to increase the conversion of sales, downloads, Email opt ins is to have a proper landing pages, which is optimized for conversion. When you hire a 3rd party designed to create Squeeze pages/Sales pages/Landing pages, he ...

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    Why Collecting Website Usage Statistics is Important?

    February 2, 2013
    Website usage statistics

    Being a blogger or an e-commerce site owner, we have to keep a track of performance analysis of all our pages. Being  a blogger, it’s our job to identify weak or low performing pages, and improve the conversion on them. When I talk about conversion, I talk about converting user into sales. For a blog, it could be Email subscription, affiliate sales or anything. The point here is to make a page, an actionable page. “My ...

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    Landing Page Hot Spots – How to Track Them and Increase Click Through Rate

    February 1, 2013
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    Landing pages! They never cease to amaze me. They are the game changer, maker or breaker of any online business. Make them ugly and unseemly, and they are going to ruin your fortune. Make them look beautiful, and they are going to be the game changer. Now the big question is how on earth you are going to make your landing page stand out and prompt action. Simple, you need to find out the spots ...

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    How to Increase Ecommerce Landing Page Conversions

    August 29, 2012
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    If you are new to SEO or internet marketing, you might not be familiar with the importance of optimizing your website’s individual pages including those that showcase your products. Optimized product pages will not only bring traffic or visitors to that specific product but also increase the likelihood of additional sales or better “add to cart” conversion rates. Specially when it comes to E-commerce sites, Shopping cart buttons are one of the Key point for getting ...

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    Four Steps to Determining the Scope and Relevance of Social media

    October 17, 2011
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    The social networks have reached an extraordinary peak knowing them to manage, can be beneficial to many areas of some companies. Fundamental to them is the knowledge of user behavior in order to determine the scope of our message and relevance of them. There are many ways to determine the scope and relevance , but it might be good to focus on two simple questions: 1) What number and what kind of people I’m coming with my efforts in Social Media? 2) How ...

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    How to Increase Traffic from Email Subscribers?

    July 30, 2011
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    Recently, I wrote a post where I told why one should enable email subscription for his blog. One commentator said that he has a large number of subscribers but get very less number of visitors from email subscription so I decided to write a post on how to increase visits from email subscribers. Many people complain about the fact that they are getting less visits from email subscribers. This post, I guess and I do ...

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    Web Conversion Optimization Basics: What You Need to Know

    November 11, 2010
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    More Than A Means to an End The majority of businesses who take advantage of all the web has to offer will appreciate the importance of Search Engine Optimization (SEO). Of course, some will be better than others, but most will hold their hands up if asked if they utilize SEO. While this is all well and good, there is often a fundamental problem with this focus on SEO: it is a means to an ...

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