conversion optimization

The Importance of Landing Pages

The Importance of Landing Pages

Being an internet marketer, who doesn't want to convert people into buyers?  These days, you might be seeing a lot of attractive landing pages which are often used to sell products. Not just selling products, if you have seen people who do email marketing, creating attractive and stunning landing pages is the thing they focus on the most. Even if you have invested a lot of time/money or both in the primary part, failing in lead generation and conversions does dump all your work in a second. So What Is A Landing Page? A landing page is nothing but a (6 comments)

Landing Page Hot Spots – How to Track Them and Increase Click Through Rate

Landing Page Hot Spots – How to Track Them and Increase Click Through Rate

Landing pages! They never cease to amaze me. They are the game changer, maker or breaker of any online business. Make them ugly and unseemly, and they are going to ruin your fortune. Make them look beautiful, and they are going to be the game changer. Now the big question is how on earth you are going to make your landing page stand out and prompt action. Simple, you need to find out the spots that visitors give attention to most when they are on a website. You may or may not be aware of but these places are popularly known as ‘hot spots’ that drive most (1 comments)