When the iPhone was released two years ago, the enterprises were much against accepting it. However, market scenario has been changing of late.
A recent Deutsche Bank report reveals evidence of the Apple iPhone making headway into the corporate world. Study suggests that by the end of this year Apple will have supplied around two million handsets to the corporate world. That would be a vast increase in their market share. They have moved up from a meager two percent in 2008 to seven percent now.

What’s responsible for this change in scenario? Firstly, Apple’s constant endeavor to make user interface as friendly as possible has been paying. JD Power survey named the iPhone “best in class” for both consumer and corporate markets.
Secondly, the widely popular Apple App Store, which houses around 90,000 apps at the time, is estimated to be having around 5000+ enterprise related applications. That’s definitely a boost factor.
Lastly, the competitors hardly seem to be innovating much, except for RIMM’s blackberry maybe, which still clings tightly to its loyal customer base.
On a concluding note, I would say that it’s remarkable for Apple to have achieved this feat in such a short span of time. This summer, the iPhone only celebrated its second birthday.
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{ 2 comments… read them below or add one }
First, I want to say that I love my iPhone. I’ll never ask for my Blackberry back.
Anyway, ironically, after many years of trying to break into the “serious” corporate world, Apple finally is making a strong case with their phone and not their computers.
that’s true Gabe. ironically enough even mac sales have been boosted since the release of their phone.