Adsense is no doubt the best contextual advertisement program for bloggers, and there are many Adsense optimization tips we know, which will help us to increase our Adsense earning. Starting from Adsense placement, using bigger size Adsense ads and targeting long tail keywords with high CPC. There are many less talked tips are there, for example: Blocking low paying ads on your blog.
Have you heard of Made for Adsense Websites? Basically these websites are created to earn money from Adsense only. They use Google Adwords to show cheap ads lets say 0.01$/click ads to drive traffic to the blogs / sales page or landing pages. One of the big drawback of such ads are even though you have very good content but some keyword triggers them and even with high volume website you will never make good money from Adsense.
How to use Adsense competitive ad filter?
Along with MFA websites, if you are running a business blog, it’s a good idea to block ads from your competitor. For example, if you are running a Webhosting business, you might not like to run ads from your competitor hosting business. This is one reason, I recommend say no to Adsense for your business site.
Competitive ad filter is a setting of adsense, which can be use to block such made for adsense for low cost per click websites. Or you can also block competitive blog ads to display on your blog. In Simple words
Google AdSense provides the functionality to block specific ads from appearing on your pages. Although Google ads are highly targeted to the content of your page, there may be situations in which you don’t want to display particular advertisements – for example, you may wish to block ads leading to competitors’ sites
There are many ways to block ads from your competitor Website or from MFA sites, from your Adsense account. All you need to do is, login to your Adsense account, and block the ads based on:
- Advertiser URL
- Ad network
- Block ads via Ads review centre
Earlier there used to be a site call “Adblacklist”, which used to let you generate a list of MFA sites, and you can block them directly. But, that service doesn’t work and for now, you have to create a list of your own. I will try to find a way to create such a list of MFA sites, but for now you can use other methods (Specially category based filtering), to make most out of Adsense competitive ad filter settings.
You also need to sign up for adblacklist to generate a list of MFA and LCPC websites. generate the List of website to add into filter and done. I just made the changes and in upcoming posts I will let you know, if my adsense earning has moved even a single bit or still at the sinking position.
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