SEO (Search Engine Optimization) is one of the important factor that every blogger must consider for better ranking in search engines. Many bloggers don’t take care of SEO; they just choose a search engine friendly theme and start publishing the articles. This led their blogs to hit by Google Algorithm updates like, Google Panda and Penguin.
Higher search engine ranking not only depends upon your Blog theme, but also in the title of your blog posts. If you have a blog of more than 100+ articles, some articles of your blog may be popular, and some of them may not be a popular one.
Have you ever thought why only few articles are popular in your blog? Because with or without, knowledge, you might’ve kept a search engine friendly post title for those articles. We have already talked about Keyword research using adword tool and On page SEO. We also have one awesome plugins like EasyWPSEO and SEO Pressor which helps in further optimize your post and make them targeted for Keyword. One thumb of rule is, your Keyword should be in the post title and most of the writers make mistake by just adding Keywords and not taking care of optimizing it for better CTR.
Having Keyword in your post title helps a lot, but when it comes to increasing the CTR, your over all post title makes a huge difference.
- Make your Blog SEO Friendly (Average title)
- The Only Guide you need to make your Blog SEO Friendly (Title that will get you more CTR)
As I said SEO friendly titles are important for better search engine rankings, it also must that your article must be attractive, otherwise…… You know what happens, no one opens your blog’s link from search engine, and no one clicks your post’s title in the homepage to read.
In this article, I’m going to share you “How to write search engine friendly title that will not only give you more organic traffic but will also improve the CTR.
The Example title, I’ve shared here is “How to get more blog traffic”. In the following I’ll be making this title as a Search engine friendly title.
Steps to Write SEO Friendly Title
If you are new to SEO, I again repeat myself by saying your Keyword should be part of your Post title. You may refer to Harsh guide on how to write different post title for readers and for Search engine. One tip which I would like to give here, Always write your post title after completing the post.
Step 1) Analyzing the Keyword of the article
Analyzing the keyword is the first step to make your post’s title SEO friendly. There are many keyword analyzer tools available online, such as, Google’s Keyword analyzer tool. Let me explain how I analyze my article’s keyword searches in Google. I’m going to write article, namely “How to get more blog traffic”.
I first Open Google Adword Keyword tool, and I check the competitions, No. of searches…Etc… Of my article’s main keyword. After Analyzing, I found that there more searches in the keyword “Generate blog traffic” and there is low competition. Now I’ve found the main keyword that I have to insert in my title. You can also use Traffic travis or any of these Keyword research tools we shared. If you are one of those who likes Long tail keywords, I recommend you to try SEMRUSH as this tool helps you to find long tail Keywords based on your seed word.
Step 2) Inserting the main keywords to your title
Now I’ve found the keyword, that I should insert it into my post title. First I said that, I’m going to keep my title as “How to get more blog traffic”, after I inserted the main keyword in the Post’s title and after I made some changes in the title, I made it as
“Traffic Generation tips to boost your blog’s traffic”
The title which I’ve made is search engine friendly and attractive too, this kind of attractive titles makes the people eager to open your article and read it.
80% of the part is over. Then what about remaining 20%? , you can find it on step 3!
Step 3) Adding Numbers: The Finishing Touch!
Congrats to me! Because 80% of the part on making SEO friendly post title is over! Now it’s the time to add finishing touch to the article’s title! The next 20% is adding some numbers or Prefix-suffix, to your title to further improve CTR. I’ve written 7 ways for getting more blog traffic in that article. As I’ve written 7 tips for increasing blog’s traffic, I should mention “7” on the Post title. So I made it as
“7 Awesome Traffic Generation tips to boost your blog’s traffic”
Wow! Now I’ve made a search engine friendly title for my blog post, and that too attractive!
It doesn’t matter what number of title you use, but make sure your Permalink is clean. So instead of having a permalink like
It’s better to have
You can learn more about Permalink in our earlier guide on WordPress Permalink.
Not only myself, you can also make your own search engine friendly title for your upcoming blog posts, by following those 3 ways that I’ve shared above. And I hope you’ll do it! I hope you will make most out of it, and if you wish to add any additional tip here, your suggestions are more than welcome.
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This is a guest post by Hari from Way2All. If you would like to write Guest post for SML, check our submission guidelines.