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    Google Penguin 1.1 Launched : Minor Update

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    After one month of launch of Google Penguin update, Google has rolled out another update on Penguin on 26th-27th May 2012, as confirmed by Matt Cutts in a Tweet. If you are new to Google algo updates, you can check out this infographics, which shows all the major update from Google team, since they launched.

    According to Matt Cutts Google Penguin 1.1 is data refresh and it will impact only <0.1% of English searches. Which is not a lot, but for site like WP.MU who were hit by Penguin, because of anchor text optimization is finally out of the penalty. Here is official Tweet from Matt Cutts:

    Google Penguin 1.1 Google Penguin 1.1 Launched : Minor Update

    Google Penguin 1.1 : What can you do for future update

    If you are one of those who have seen a significant traffic drop on 24th April or 26th-27th May 2012, you are more likely to be penalized by Penguin. Now, you need to take corrective actions to fix the issue.

    One simple tip, which worked for one of my client is by taking down as many spammy links as possible. Though, it’s not that easy but you can take help of DMCA, Email and other mode of communicatio and at the same time, you can start a guest posting campaign and increase the quality of your links and increase the variation in Anchor text Keyword.

    Wp.Mu, which is one of the reputed site for WordPress lovers, got hit last month but with Google Penguin 1.1, they managed to recover from the updates, you can read about their recovery journey here. Here are some of the steps mentioned by them to recover from penalty:

    • Removal of low quality link (Specially, links coming from Theme footer attribution)
    • Fixing all crawl errors related to site
    • Build more natural links
    • Fixed duplicate title tag/Meta tag issues (Duplicate content in WordPress)

    Here is an image showing, how many links they removed, which helped them to recover:

    Wp mu Penguin Cleanup Google Penguin 1.1 Launched : Minor Update

    One thing, which I have noticed in latest update, earlier it was earlier to rank a new site well in search but with latest Google updates, now with a strong link profile and social media signals, any new site can rank way higher than old sites. Though, Niche and other SEO factor will play a significant role.

    Here are some articles from the past, which will help you to learn SEO better and beat the hell out of Penguin now and in future:

    If you ever hit by any Google search engine algo updates in the past, its high time you should start making a strategy and work on over all recovery and SEO optimization of your blog. Because, if your site is penalized that means Google feels something is wrong with your blog, and all you need to do is: Give the search engine bots what they need.

    How’s latest Google Penguin 1.1 update affected your site? Have you seen any prominent increase or decrease in your search engine traffic? What Steps are you taking to make sure your penalty will be gone by next update?

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    Harsh has written 1263 articles.

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    { 6 comments… read them below or add one }

    Anil Agarwal

    Harsh, I don’t see any negative impact of this update from Google on my blog. Even I noticed a minor increase in traffic on my blog from Google search.



    I have removed more than 50 posts which weren’t related to my niche, 3000 spam comments and 1200 broken links from my blog. Will it help me?



    Hi harsh,
    I am a daily reader of your blog, infact I have bookmarked your site.
    From last 3-4 days I see a slight increase of traffic on my blog.
    May be that due to the recent penguin update.



    I noticed some minor increase in Traffic especially from Google Search. Hope the next update bring more rather than decreasing


    Gautam Doddamani

    i am hit very badly..my site alexa rank went from 1L to 2L in just a few days…i will take the help of dmca and all the other tools you have listed…this was what i was looking for!



    i noticed penguin hit but i managed to recover some traffic.. One thing i want to ask harsh. I noticed that my blog has many low quality backlinks. Many content copy websites have copied my articles and kontera ads converted to the backlink to my blogs. Will these low quality backlinks will hit negative impact?


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