Google sitelinks is a useful feature by Google which shows useful links from your website in search when someone searches for your domain name. Google uses special algo to find useful links from your website and show it in Google search. Earlier Google used to show 8 sitelinks in Google which was normal in size. Yesterday Google rolled out an update on Google sitelinks and now Google will show 12 sitelinks from your Website along with few words of snippet about each page. Also the size of the sitelink text is bigger then usual and you can see it here in this image or on search page. Google has been testing this 12 sitelinks from some time and finally it’s live for every one.
For many popular blogs where people search for blog name in Google to find the blog, this feature is useful. You can also control your sitelinks which I will talk after a while but for now, here is one important tip. Google usually uses the most linked pages from your blog to show as sitelinks. In my case, you will see most of the links are from Navbar or posts which are on Homepage. If you are planning to use Sitelinks to get more subscribers and show quality content, I suggest you to start creating resource page. One such example is my WordPress guide page. You should try to get these resources page as Google sitelink which can be easy by adding links to these resource pages on Navbar or in the sidebar.
How to check your sitelinks in Google:
Checking your Google sitelinks is easy. Simply search with your blog name in Google (ex: ShoutMeLoud.com) and you will see the sitelinks (if any). Or use this link and replace ShoutMeLoud.com with your Domain name.
How to remove unwanted sitelinks from Google search:
So Google has added some sitelinks for your blog but you are not happy with some of the links. You can use Google webmaster tool to block such link from Google sitelinks and Google will add another sitelink based on it’s algo. Login to your Google webmaster tools and on the left hand side click on Site configuration >Site links and from demote this sitelink URL, you can remove any links which you want to remove from Google sitelinks for your site.
For a brand these sitelinks are useful but to be honest, 12 sitelinks look ugly compare to earlier 8 sitelinks. Anyways, this will surely helps to get more click on your pages from search engine. Do try to follow the resource page tip which I added above to make maximum out of Google Sitelinks. You can find more details about Google 12 sitelinks on official announcement post from Google. If you still don’t have a sitelink for your blog, you should work on the structure of your blog to make sure Google will add some sitelinks for your blog in future.
Do let us know if you optimize your sitelinks to get more clicks and subscribers? Do you have any tips which will help us to make most out of these Google sitelinks?