Web Conversion Optimization Basics: What You Need to Know

More Than A Means to an End The majority of businesses who take advantage of all the web has to offer will appreciate the importance of Search Engine Optimization (SEO). Of course, some will be better than others, but most will hold their hands up if asked if they utilize SEO. While this is all well and good, there is often a fundamental problem with this focus on SEO: it is a means to an end and mostly not an end in itself. What is meant by this can be explained by using an old-world example: if you wanted customers to visit your local general (5 comments)