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    Articles by Ankit Oberoi

    A Complete Beginner’s Guide To A/B Testing

    September 4, 2013
    ab-testing-for-clients

    After seeing a drastic period for the most of the online businesses who are struggling hard with their low online conversion rates, worldwide analysts are recommending a top notch analytic method, famous as A/B testing, to find out why their businesses are not gaining enough customers. It’s been pretty clear to most of online marketers that the behavior of global consumers has long been changing since years and traditional marketing tactics are not going to work ...

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